#714AAD#714AAD

#714AAD is a mid, vivid violet. Relative luminance 0.114; OKLCH L 50.1% C 0.153 H 299.0°. Best body text is #FFFFFF at 6.39:1 contrast (WCAG AA passes).

Color values

HEX#714AAD
RGBrgb(113, 74, 173)
HSLhsl(264, 40%, 48%)
HSVhsv(264, 57%, 68%)
CMYKcmyk(34.7%, 57.2%, 0%, 32.2%)
CIE-LABlab(40.29, 37.98, -47.20)
CIE-LCHlch(40.29, 60.58, 308.83°)
OKLaboklab(50.13% 0.074 -0.1337)
OKLCHoklch(50.13% 0.153 299)
XYZxyz(16.7998, 11.4252, 40.8473)
Luminance0.1143 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#714AAD #86AD4A
analogous
#4A54AD #714AAD #A24AAD
triadic
#714AAD #AD714A #4AAD71
tetradic
#714AAD #AD4A54 #86AD4A #4AADA2
square
#714AAD #AD4A54 #86AD4A #4AADA2
split-complementary
#714AAD #ADA24A #54AD4A
monochromatic
#392557 #553882 #714AAD #9272C3 #B39DD5

Accessibility & contrast

On white

6.39
#714AAD on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.29
#714AAD on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #714AAD
6.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##714AAD#FFFFFF#000000##FFFFFF
##714AAD1.006.393.296.39
#FFFFFF6.391.0021.001.00
#0000003.2921.001.0021.00
##FFFFFF6.391.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1C5FB0
Deuteranopia (green-blind)
#2B5EAB
Tritanopia (blue-blind)
#645E74
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #714aad;
/* rgb */ color: rgb(113, 74, 173);
/* oklch */ color: oklch(50.1% 0.153 299.0);
Tailwind
colors: {
  custom: {
    50: '#9d7ec6',
    500: '#714aad',
    950: '#000000',
  },
}
SCSS
$custom: #714aad;
$custom-light: #9d7ec6;
$custom-dark: #000000;
JSON
{
  "hex": "#714aad",
  "rgb": {
    "r": 113,
    "g": 74,
    "b": 173
  },
  "hsl": {
    "h": 263.636,
    "s": 40.081,
    "l": 48.431
  },
  "oklch": {
    "l": 0.50125,
    "c": 0.15281,
    "h": 299
  },
  "luminance": 0.11425
}

Semantic roles & 50–950 ramp

primary
#714AAD
secondary
#AEC191
accent
#D058A1
background
#F9F7FC
surface
#F2EEF8
border
#CCC9D1
text
#0F0A13
muted
#7E7C82

Preview Lab

Preview with #714AAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#714AAD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva