#714AA4#714AA4

#714AA4 is a mid, vivid violet. Relative luminance 0.111; OKLCH L 49.5% C 0.141 H 301.4°. Best body text is #FFFFFF at 6.53:1 contrast (WCAG AA passes).

Color values

HEX	#714AA4
RGB	rgb(113, 74, 164)
HSL	hsl(266, 38%, 47%)
HSV	hsv(266, 55%, 64%)
CMYK	cmyk(31.1%, 54.9%, 0%, 35.7%)
CIE-LAB	lab(39.73, 35.62, -42.74)
CIE-LCH	lch(39.73, 55.64, 309.81°)
OKLab	oklab(49.53% 0.0737 -0.1206)
OKLCH	oklch(49.53% 0.141 301.4)
XYZ	xyz(15.9581, 11.0886, 36.4143)
Luminance	0.1109 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#714AA4 #7DA44A

analogous

#4A50A4 #714AA4 #9E4AA4

triadic

#714AA4 #A4714A #4AA471

tetradic

#714AA4 #A44A50 #7DA44A #4AA49E

square

#714AA4 #A44A50 #7DA44A #4AA49E

split-complementary

#714AA4 #A49E4A #50A44A

monochromatic

#372450 #54377A #714AA4 #906EBD #B098D0

Accessibility & contrast

On white

6.53

#714AA4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#714AA4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #714AA4

6.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##714AA4	#FFFFFF	#000000	##FFFFFF
##714AA4	1.00	6.53	3.22	6.53
#FFFFFF	6.53	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#285DA7

Deuteranopia (green-blind)

#345DA2

Tritanopia (blue-blind)

#675B70

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #714aa4;
/* rgb */ color: rgb(113, 74, 164);
/* oklch */ color: oklch(49.5% 0.141 301.4);

Tailwind

colors: {
  custom: {
    50: '#9d7ebf',
    500: '#714aa4',
    950: '#000000',
  },
}

SCSS

$custom: #714aa4;
$custom-light: #9d7ebf;
$custom-dark: #000000;

JSON

{
  "hex": "#714aa4",
  "rgb": {
    "r": 113,
    "g": 74,
    "b": 164
  },
  "hsl": {
    "h": 266,
    "s": 37.815,
    "l": 46.667
  },
  "oklch": {
    "l": 0.49534,
    "c": 0.14138,
    "h": 301.4
  },
  "luminance": 0.11089
}

Semantic roles & 50–950 ramp

primary

#714AA4

secondary

#A8BD8D

accent

#CE5A9C

background

#F9F7FB

surface

#F2EEF7

border

#CCC9D0

text

#0E0A12

muted

#7E7C81

Preview Lab

Preview with #714AA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →