#704DA8#704DA8

#704DA8 is a mid, vivid violet. Relative luminance 0.116; OKLCH L 50.2% C 0.142 H 299.0°. Best body text is #FFFFFF at 6.33:1 contrast (WCAG AA passes).

Color values

HEX	#704DA8
RGB	rgb(112, 77, 168)
HSL	hsl(263, 37%, 48%)
HSV	hsv(263, 54%, 66%)
CMYK	cmyk(33.3%, 54.2%, 0%, 34.1%)
CIE-LAB	lab(40.54, 34.66, -43.83)
CIE-LCH	lch(40.54, 55.88, 308.34°)
OKLab	oklab(50.19% 0.0686 -0.1239)
OKLCH	oklch(50.19% 0.142 299)
XYZ	xyz(16.4021, 11.5795, 38.4091)
Luminance	0.1158 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#704DA8 #85A84D

analogous

#4D57A8 #704DA8 #9D4DA8

triadic

#704DA8 #A8704D #4DA870

tetradic

#704DA8 #A84D57 #85A84D #4DA89D

square

#704DA8 #A84D57 #85A84D #4DA89D

split-complementary

#704DA8 #A89D4D #57A84D

monochromatic

#382754 #543A7E #704DA8 #9073BF #B29DD2

Accessibility & contrast

On white

6.33

#704DA8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#704DA8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #704DA8

6.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##704DA8	#FFFFFF	#000000	##FFFFFF
##704DA8	1.00	6.33	3.32	6.33
#FFFFFF	6.33	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2960AB

Deuteranopia (green-blind)

#345FA6

Tritanopia (blue-blind)

#645F73

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #704da8;
/* rgb */ color: rgb(112, 77, 168);
/* oklch */ color: oklch(50.2% 0.142 299.0);

Tailwind

colors: {
  custom: {
    50: '#9c80c2',
    500: '#704da8',
    950: '#000000',
  },
}

SCSS

$custom: #704da8;
$custom-light: #9c80c2;
$custom-dark: #000000;

JSON

{
  "hex": "#704da8",
  "rgb": {
    "r": 112,
    "g": 77,
    "b": 168
  },
  "hsl": {
    "h": 263.077,
    "s": 37.143,
    "l": 48.039
  },
  "oklch": {
    "l": 0.50186,
    "c": 0.14158,
    "h": 299
  },
  "luminance": 0.1158
}

Semantic roles & 50–950 ramp

primary

#704DA8

secondary

#AEBF92

accent

#CD5BA1

background

#F9F7FC

surface

#F2EEF8

border

#CCC9D1

text

#0E0A12

muted

#7E7C81

Preview Lab

Preview with #704DA8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →