#704DA4#704DA4

#704DA4 is a mid, vivid violet. Relative luminance 0.114; OKLCH L 49.9% C 0.136 H 300.1°. Best body text is #FFFFFF at 6.39:1 contrast (WCAG AA passes).

Color values

HEX#704DA4
RGBrgb(112, 77, 164)
HSLhsl(264, 36%, 47%)
HSVhsv(264, 53%, 64%)
CMYKcmyk(31.7%, 53%, 0%, 35.7%)
CIE-LABlab(40.30, 33.61, -41.84)
CIE-LCHlch(40.30, 53.66, 308.78°)
OKLaboklab(49.93% 0.0683 -0.118)
OKLCHoklch(49.93% 0.136 300.1)
XYZxyz(16.0352, 11.4327, 36.4767)
Luminance0.1143 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#704DA4 #81A44D
analogous
#4D55A4 #704DA4 #9C4DA4
triadic
#704DA4 #A4704D #4DA470
tetradic
#704DA4 #A44D55 #81A44D #4DA49C
square
#704DA4 #A44D55 #81A44D #4DA49C
split-complementary
#704DA4 #A49C4D #55A44D
monochromatic
#372651 #54397A #704DA4 #9072BD #B19BD0

Accessibility & contrast

On white

6.39
#704DA4 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.29
#704DA4 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #704DA4
6.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##704DA4#FFFFFF#000000##FFFFFF
##704DA41.006.393.296.39
#FFFFFF6.391.0021.001.00
#0000003.2921.001.0021.00
##FFFFFF6.391.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2D5FA7
Deuteranopia (green-blind)
#375EA2
Tritanopia (blue-blind)
#655E71
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #704da4;
/* rgb */ color: rgb(112, 77, 164);
/* oklch */ color: oklch(49.9% 0.136 300.1);
Tailwind
colors: {
  custom: {
    50: '#9c80bf',
    500: '#704da4',
    950: '#000000',
  },
}
SCSS
$custom: #704da4;
$custom-light: #9c80bf;
$custom-dark: #000000;
JSON
{
  "hex": "#704da4",
  "rgb": {
    "r": 112,
    "g": 77,
    "b": 164
  },
  "hsl": {
    "h": 264.138,
    "s": 36.1,
    "l": 47.255
  },
  "oklch": {
    "l": 0.49931,
    "c": 0.13637,
    "h": 300.1
  },
  "luminance": 0.11433
}

Semantic roles & 50–950 ramp

primary
#704DA4
secondary
#ABBD90
accent
#CC5C9F
background
#F9F7FB
surface
#F2EEF7
border
#CCC9D0
text
#0E0A12
muted
#7E7C81

Preview Lab

Preview with #704DA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#704DA4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva