#704AD7#704AD7
#704AD7 is a mid, highly saturated violet. Relative luminance 0.132; OKLCH L 53.1% C 0.204 H 290.0°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).
Color values
| HEX | #704AD7 |
|---|---|
| RGB | rgb(112, 74, 215) |
| HSL | hsl(256, 64%, 57%) |
| HSV | hsv(256, 66%, 84%) |
| CMYK | cmyk(47.9%, 65.6%, 0%, 15.7%) |
| CIE-LAB | lab(43.13, 49.26, -67.05) |
| CIE-LCH | lch(43.13, 83.20, 306.30°) |
| OKLab | oklab(53.11% 0.0701 -0.1921) |
| OKLCH | oklch(53.11% 0.204 290) |
| XYZ | xyz(21.3931, 13.2478, 65.7067) |
| Luminance | 0.1325 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Bluish Purple
#703BE7
ΔE00 3.45
Purpleish Blue
#6140EF
ΔE00 3.97
Bluey Purple
#6241C7
ΔE00 3.98
Light Indigo
#6D5ACF
ΔE00 4.49
Slate Blue
#6A5ACD
ΔE00 4.70
Burple
#6832E3
ΔE00 5.10
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#704AD7 #B1D74A
analogous
#4A6BD7 #704AD7 #B74AD7
triadic
#704AD7 #D7704A #4AD770
tetradic
#704AD7 #D74A6B #B1D74A #4AD7B7
square
#704AD7 #D74A6B #B1D74A #4AD7B7
split-complementary
#704AD7 #D7B74A #6BD74A
monochromatic
#3B1E88 #5029BB #704AD7 #987CE2 #BFAEED
Accessibility & contrast
On white
5.75
#704AD7 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.65
#704AD7 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #704AD7
5.75:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##704AD7 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##704AD7 | 1.00 | 5.75 | 3.65 | 5.75 |
| #FFFFFF | 5.75 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.65 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.75 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0068DB
Deuteranopia (green-blind)
#0063D4
Tritanopia (blue-blind)
#4E6C8A
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #704ad7; /* rgb */ color: rgb(112, 74, 215); /* oklch */ color: oklch(53.1% 0.204 290.0);
Tailwind
colors: {
custom: {
50: '#a17fe4',
500: '#704ad7',
950: '#000000',
},
}SCSS
$custom: #704ad7; $custom-light: #a17fe4; $custom-dark: #000000;
JSON
{
"hex": "#704ad7",
"rgb": {
"r": 112,
"g": 74,
"b": 215
},
"hsl": {
"h": 256.17,
"s": 63.801,
"l": 56.667
},
"oklch": {
"l": 0.53106,
"c": 0.20448,
"h": 290
},
"luminance": 0.13249
}Semantic roles & 50–950 ramp
primary
#704AD7
secondary
#CCDBA2
accent
#E741BA
background
#FAF7FE
surface
#F4EEFC
border
#CEC9D5
text
#100A16
muted
#7F7C84