#704AB2#704AB2

#704AB2 is a mid, vivid violet. Relative luminance 0.116; OKLCH L 50.4% C 0.159 H 297.2°. Best body text is #FFFFFF at 6.34:1 contrast (WCAG AA passes).

Color values

HEX	#704AB2
RGB	rgb(112, 74, 178)
HSL	hsl(262, 41%, 49%)
HSV	hsv(262, 58%, 70%)
CMYK	cmyk(37.1%, 58.4%, 0%, 30.2%)
CIE-LAB	lab(40.50, 39.08, -49.81)
CIE-LCH	lch(40.50, 63.31, 308.11°)
OKLab	oklab(50.36% 0.0727 -0.1414)
OKLCH	oklch(50.36% 0.159 297.2)
XYZ	xyz(17.1647, 11.5564, 43.4371)
Luminance	0.1156 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#704AB2 #8CB24A

analogous

#4A58B2 #704AB2 #A44AB2

triadic

#704AB2 #B2704A #4AB270

tetradic

#704AB2 #B24A58 #8CB24A #4AB2A4

square

#704AB2 #B24A58 #8CB24A #4AB2A4

split-complementary

#704AB2 #B2A44A #58B24A

monochromatic

#3A265C #553887 #704AB2 #9274C5 #B49FD7

Accessibility & contrast

On white

6.34

#704AB2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.31

#704AB2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #704AB2

6.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##704AB2	#FFFFFF	#000000	##FFFFFF
##704AB2	1.00	6.34	3.31	6.34
#FFFFFF	6.34	1.00	21.00	1.00
#000000	3.31	21.00	1.00	21.00
##FFFFFF	6.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1160B5

Deuteranopia (green-blind)

#235EB0

Tritanopia (blue-blind)

#616077

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #704ab2;
/* rgb */ color: rgb(112, 74, 178);
/* oklch */ color: oklch(50.4% 0.159 297.2);

Tailwind

colors: {
  custom: {
    50: '#9d7eca',
    500: '#704ab2',
    950: '#000000',
  },
}

SCSS

$custom: #704ab2;
$custom-light: #9d7eca;
$custom-dark: #000000;

JSON

{
  "hex": "#704ab2",
  "rgb": {
    "r": 112,
    "g": 74,
    "b": 178
  },
  "hsl": {
    "h": 261.923,
    "s": 41.27,
    "l": 49.412
  },
  "oklch": {
    "l": 0.50361,
    "c": 0.15899,
    "h": 297.2
  },
  "luminance": 0.11557
}

Semantic roles & 50–950 ramp

primary

#704AB2

secondary

#B2C494

accent

#D157A4

background

#FAF7FC

surface

#F3EEF8

border

#CDC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #704AB2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →