#704AAC#704AAC

#704AAC is a mid, vivid violet. Relative luminance 0.113; OKLCH L 50.0% C 0.151 H 298.7°. Best body text is #FFFFFF at 6.43:1 contrast (WCAG AA passes).

Color values

HEX#704AAC
RGBrgb(112, 74, 172)
HSLhsl(263, 40%, 48%)
HSVhsv(263, 57%, 67%)
CMYKcmyk(34.9%, 57%, 0%, 32.5%)
CIE-LABlab(40.12, 37.47, -46.89)
CIE-LCHlch(40.12, 60.02, 308.63°)
OKLaboklab(49.95% 0.0727 -0.1328)
OKLCHoklch(49.95% 0.151 298.7)
XYZxyz(16.5754, 11.3207, 40.3336)
Luminance0.1132 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#704AAC #86AC4A
analogous
#4A55AC #704AAC #A14AAC
triadic
#704AAC #AC704A #4AAC70
tetradic
#704AAC #AC4A55 #86AC4A #4AACA1
square
#704AAC #AC4A55 #86AC4A #4AACA1
split-complementary
#704AAC #ACA14A #55AC4A
monochromatic
#382556 #543881 #704AAC #9171C2 #B29CD4

Accessibility & contrast

On white

6.43
#704AAC on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.26
#704AAC on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #704AAC
6.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##704AAC#FFFFFF#000000##FFFFFF
##704AAC1.006.433.266.43
#FFFFFF6.431.0021.001.00
#0000003.2621.001.0021.00
##FFFFFF6.431.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1D5FAF
Deuteranopia (green-blind)
#2B5EAA
Tritanopia (blue-blind)
#635E74
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #704aac;
/* rgb */ color: rgb(112, 74, 172);
/* oklch */ color: oklch(50.0% 0.151 298.7);
Tailwind
colors: {
  custom: {
    50: '#9d7ec5',
    500: '#704aac',
    950: '#000000',
  },
}
SCSS
$custom: #704aac;
$custom-light: #9d7ec5;
$custom-dark: #000000;
JSON
{
  "hex": "#704aac",
  "rgb": {
    "r": 112,
    "g": 74,
    "b": 172
  },
  "hsl": {
    "h": 263.265,
    "s": 39.837,
    "l": 48.235
  },
  "oklch": {
    "l": 0.49953,
    "c": 0.15139,
    "h": 298.7
  },
  "luminance": 0.11321
}

Semantic roles & 50–950 ramp

primary
#704AAC
secondary
#AEC191
accent
#D058A1
background
#F9F7FC
surface
#F2EEF8
border
#CCC9D1
text
#0F0A13
muted
#7E7C82

Preview Lab

Preview with #704AAC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#704AAC Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva