#704394#704394

#704394 is a mid, vivid violet. Relative luminance 0.096; OKLCH L 47.3% C 0.132 H 307.8°. Best body text is #FFFFFF at 7.19:1 contrast (WCAG AA passes).

Color values

HEX#704394
RGBrgb(112, 67, 148)
HSLhsl(273, 38%, 42%)
HSVhsv(273, 55%, 58%)
CMYKcmyk(24.3%, 54.7%, 0%, 42%)
CIE-LABlab(37.11, 35.35, -37.29)
CIE-LCHlch(37.11, 51.38, 313.46°)
OKLaboklab(47.27% 0.0811 -0.1047)
OKLCHoklch(47.27% 0.132 307.8)
XYZxyz(14.0335, 9.5973, 29.1244)
Luminance0.0960 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#704394 #679443
analogous
#484394 #704394 #944390
triadic
#704394 #947043 #439470
tetradic
#704394 #944843 #679443 #439094
square
#704394 #944843 #679443 #439094
split-complementary
#704394 #909443 #439448
monochromatic
#301D40 #50306A #704394 #8F5EB6 #AC88C9

Accessibility & contrast

On white

7.19
#704394 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.92
#704394 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #704394
7.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##704394#FFFFFF#000000##FFFFFF
##7043941.007.192.927.19
#FFFFFF7.191.0021.001.00
#0000002.9221.001.0021.00
##FFFFFF7.191.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2A5697
Deuteranopia (green-blind)
#395892
Tritanopia (blue-blind)
#6B5165
Achromatopsia (no color)
#575757

Design tokens & code

CSS
--color: #704394;
/* rgb */ color: rgb(112, 67, 148);
/* oklch */ color: oklch(47.3% 0.132 307.8);
Tailwind
colors: {
  custom: {
    50: '#9b79b4',
    500: '#704394',
    950: '#000000',
  },
}
SCSS
$custom: #704394;
$custom-light: #9b79b4;
$custom-dark: #000000;
JSON
{
  "hex": "#704394",
  "rgb": {
    "r": 112,
    "g": 67,
    "b": 148
  },
  "hsl": {
    "h": 273.333,
    "s": 37.674,
    "l": 42.157
  },
  "oklch": {
    "l": 0.47266,
    "c": 0.13244,
    "h": 307.8
  },
  "luminance": 0.09597
}

Semantic roles & 50–950 ramp

primary
#704394
secondary
#96B47F
accent
#CE5A8D
background
#F9F7FB
surface
#F2EDF6
border
#CCC8D0
text
#0E0911
muted
#7E7B80

Preview Lab

Preview with #704394

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#704394 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva