#70407D#70407D

#70407D is a mid, moderate purple. Relative luminance 0.086; OKLCH L 45.4% C 0.110 H 318.8°. Best body text is #FFFFFF at 7.73:1 contrast (WCAG AA passes).

Color values

HEX	#70407D
RGB	rgb(112, 64, 125)
HSL	hsl(287, 32%, 37%)
HSV	hsv(287, 49%, 49%)
CMYK	cmyk(10.4%, 48.8%, 0%, 51%)
CIE-LAB	lab(35.19, 31.70, -26.21)
CIE-LCH	lch(35.19, 41.13, 320.41°)
OKLab	oklab(45.43% 0.0828 -0.0725)
OKLCH	oklch(45.43% 0.11 318.8)
XYZ	xyz(12.2167, 8.5926, 20.4131)
Luminance	0.0859 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#70407D #4D7D40

analogous

#52407D #70407D #7D406C

triadic

#70407D #7D7040 #407D70

tetradic

#70407D #7D5240 #4D7D40 #406C7D

square

#70407D #7D5240 #4D7D40 #406C7D

split-complementary

#70407D #6C7D40 #407D52

monochromatic

#27172C #4C2B55 #70407D #9455A5 #AE7CBC

Accessibility & contrast

On white

7.73

#70407D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.72

#70407D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #70407D

7.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##70407D	#FFFFFF	#000000	##FFFFFF
##70407D	1.00	7.73	2.72	7.73
#FFFFFF	7.73	1.00	21.00	1.00
#000000	2.72	21.00	1.00	21.00
##FFFFFF	7.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#36507F

Deuteranopia (green-blind)

#43547B

Tritanopia (blue-blind)

#704858

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #70407d;
/* rgb */ color: rgb(112, 64, 125);
/* oklch */ color: oklch(45.4% 0.110 318.8);

Tailwind

colors: {
  custom: {
    50: '#9a76a3',
    500: '#70407d',
    950: '#000000',
  },
}

SCSS

$custom: #70407d;
$custom-light: #9a76a3;
$custom-dark: #000000;

JSON

{
  "hex": "#70407d",
  "rgb": {
    "r": 112,
    "g": 64,
    "b": 125
  },
  "hsl": {
    "h": 287.213,
    "s": 32.275,
    "l": 37.059
  },
  "oklch": {
    "l": 0.45434,
    "c": 0.11009,
    "h": 318.8
  },
  "luminance": 0.08592
}

Semantic roles & 50–950 ramp

primary

#70407D

secondary

#7EA673

accent

#C85F76

background

#F9F7FA

surface

#F2EDF3

border

#CCC8CD

text

#0E080F

muted

#7E7B7F

Preview Lab

Preview with #70407D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →