#703AAD#703AAD
#703AAD is a mid, vivid violet. Relative luminance 0.095; OKLCH L 47.6% C 0.176 H 301.6°. Best body text is #FFFFFF at 7.25:1 contrast (WCAG AA passes).
Color values
| HEX | #703AAD |
|---|---|
| RGB | rgb(112, 58, 173) |
| HSL | hsl(268, 50%, 45%) |
| HSV | hsv(268, 66%, 68%) |
| CMYK | cmyk(35.3%, 66.5%, 0%, 32.2%) |
| CIE-LAB | lab(36.91, 46.50, -52.65) |
| CIE-LCH | lch(36.91, 70.25, 311.45°) |
| OKLab | oklab(47.64% 0.092 -0.1497) |
| OKLCH | oklch(47.64% 0.176 301.6) |
| XYZ | xyz(15.7362, 9.4879, 40.5294) |
| Luminance | 0.0949 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 3.74
Bluey Purple
#6241C7
ΔE00 5.33
Purple (survey)
#7E1E9C
ΔE00 6.32
Royal Purple
#7851A9
ΔE00 6.39
Blue With A Hint Of Purple
#533CC6
ΔE00 6.55
Blurple
#5539CC
ΔE00 6.69
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#703AAD #77AD3A
analogous
#3A3DAD #703AAD #AA3AAD
triadic
#703AAD #AD703A #3AAD70
tetradic
#703AAD #AD3A3D #77AD3A #3AADAA
square
#703AAD #AD3A3D #77AD3A #3AADAA
split-complementary
#703AAD #ADAA3A #3DAD3A
monochromatic
#351B51 #522B7F #703AAD #8F5CC8 #AE8AD8
Accessibility & contrast
On white
7.25
#703AAD on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.90
#703AAD on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #703AAD
7.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##703AAD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##703AAD | 1.00 | 7.25 | 2.90 | 7.25 |
| #FFFFFF | 7.25 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.90 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.25 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0056B1
Deuteranopia (green-blind)
#0256AB
Tritanopia (blue-blind)
#63546E
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #703aad; /* rgb */ color: rgb(112, 58, 173); /* oklch */ color: oklch(47.6% 0.176 301.6);
Tailwind
colors: {
custom: {
50: '#9e74c6',
500: '#703aad',
950: '#000000',
},
}SCSS
$custom: #703aad; $custom-light: #9e74c6; $custom-dark: #000000;
JSON
{
"hex": "#703aad",
"rgb": {
"r": 112,
"g": 58,
"b": 173
},
"hsl": {
"h": 268.174,
"s": 49.784,
"l": 45.294
},
"oklch": {
"l": 0.4764,
"c": 0.17574,
"h": 301.6
},
"luminance": 0.09488
}Semantic roles & 50–950 ramp
primary
#703AAD
secondary
#A3C281
accent
#D94E98
background
#FAF7FC
surface
#F3EDF8
border
#CDC8D1
text
#0F0813
muted
#7F7B82