#70301D#70301D

#70301D is a dark, moderate red. Relative luminance 0.056; OKLCH L 39.4% C 0.096 H 37.2°. Best body text is #FFFFFF at 9.86:1 contrast (WCAG AA passes).

Color values

HEX	#70301D
RGB	rgb(112, 48, 29)
HSL	hsl(14, 59%, 28%)
HSV	hsv(14, 74%, 44%)
CMYK	cmyk(0%, 57.1%, 74.1%, 56.1%)
CIE-LAB	lab(28.51, 26.93, 25.48)
CIE-LCH	lch(28.51, 37.07, 43.41°)
OKLab	oklab(39.39% 0.0765 0.0581)
OKLCH	oklch(39.39% 0.096 37.2)
XYZ	xyz(7.9616, 5.6484, 1.8331)
Luminance	0.0565 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#70301D #1D5D70

analogous

#701D33 #70301D #70591D

triadic

#70301D #1D7030 #301D70

tetradic

#70301D #33701D #1D5D70 #591D70

square

#70301D #33701D #1D5D70 #591D70

split-complementary

#70301D #1D7059 #1D3370

monochromatic

#180A06 #3F1B10 #70301D #A1452A #CC5C3B

Accessibility & contrast

On white

9.86

#70301D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.13

#70301D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #70301D

9.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##70301D	#FFFFFF	#000000	##FFFFFF
##70301D	1.00	9.86	2.13	9.86
#FFFFFF	9.86	1.00	21.00	1.00
#000000	2.13	21.00	1.00	21.00
##FFFFFF	9.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#413A1B

Deuteranopia (green-blind)

#51491B

Tritanopia (blue-blind)

#7B232C

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #70301d;
/* rgb */ color: rgb(112, 48, 29);
/* oklch */ color: oklch(39.4% 0.096 37.2);

Tailwind

colors: {
  custom: {
    50: '#9e6a5a',
    500: '#70301d',
    950: '#000000',
  },
}

SCSS

$custom: #70301d;
$custom-light: #9e6a5a;
$custom-dark: #000000;

JSON

{
  "hex": "#70301d",
  "rgb": {
    "r": 112,
    "g": 48,
    "b": 29
  },
  "hsl": {
    "h": 13.735,
    "s": 58.865,
    "l": 27.647
  },
  "oklch": {
    "l": 0.39385,
    "c": 0.09602,
    "h": 37.2
  },
  "luminance": 0.05647
}

Semantic roles & 50–950 ramp

primary

#70301D

secondary

#448EA4

accent

#BEE246

background

#FAF6F5

surface

#F4EBE9

border

#CEC6C5

text

#0F0603

muted

#7F7A78

Preview Lab

Preview with #70301D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →