#70243E#70243E
#70243E is a dark, moderate pink. Relative luminance 0.051; OKLCH L 38.4% C 0.110 H 2.7°. Best body text is #FFFFFF at 10.44:1 contrast (WCAG AA passes).
Color values
| HEX | #70243E |
|---|---|
| RGB | rgb(112, 36, 62) |
| HSL | hsl(339, 51%, 29%) |
| HSV | hsv(339, 68%, 44%) |
| CMYK | cmyk(0%, 67.9%, 44.6%, 56.1%) |
| CIE-LAB | lab(26.89, 35.90, 1.85) |
| CIE-LCH | lch(26.89, 35.95, 2.95°) |
| OKLab | oklab(38.4% 0.1097 0.0052) |
| OKLCH | oklch(38.4% 0.11 2.7) |
| XYZ | xyz(8.1830, 5.0553, 5.1013) |
| Luminance | 0.0505 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 4.76
Wine (survey)
#80013F
ΔE00 5.06
Red Purple
#820747
ΔE00 5.62
Wine
#722F37
ΔE00 5.97
Bordeaux
#7B002C
ΔE00 6.64
Burgundy (survey)
#610023
ΔE00 7.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#70243E #247056
analogous
#702464 #70243E #703024
triadic
#70243E #3E7024 #243E70
tetradic
#70243E #647024 #247056 #302470
square
#70243E #647024 #247056 #302470
split-complementary
#70243E #247030 #246470
monochromatic
#17070D #421524 #70243E #9E3358 #C54A74
Accessibility & contrast
On white
10.44
#70243E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.01
#70243E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #70243E
10.44:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##70243E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##70243E | 1.00 | 10.44 | 2.01 | 10.44 |
| #FFFFFF | 10.44 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.44 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#33363F
Deuteranopia (green-blind)
#47453C
Tritanopia (blue-blind)
#7A1B2E
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #70243e; /* rgb */ color: rgb(112, 36, 62); /* oklch */ color: oklch(38.4% 0.110 2.7);
Tailwind
colors: {
custom: {
50: '#9d6473',
500: '#70243e',
950: '#000000',
},
}SCSS
$custom: #70243e; $custom-light: #9d6473; $custom-dark: #000000;
JSON
{
"hex": "#70243e",
"rgb": {
"r": 112,
"g": 36,
"b": 62
},
"hsl": {
"h": 339.474,
"s": 51.351,
"l": 29.02
},
"oklch": {
"l": 0.384,
"c": 0.10981,
"h": 2.7
},
"luminance": 0.05054
}Semantic roles & 50–950 ramp
primary
#70243E
secondary
#4DA386
accent
#DBAA4D
background
#FAF6F6
surface
#F3EBEC
border
#CDC6C7
text
#0F0608
muted
#7F7A7B