#701FAD#701FAD

#701FAD is a dark, highly saturated violet. Relative luminance 0.074; OKLCH L 44.7% C 0.206 H 304.8°. Best body text is #FFFFFF at 8.44:1 contrast (WCAG AA passes).

Color values

HEX	#701FAD
RGB	rgb(112, 31, 173)
HSL	hsl(274, 70%, 40%)
HSV	hsv(274, 82%, 68%)
CMYK	cmyk(35.3%, 82.1%, 0%, 32.2%)
CIE-LAB	lab(32.79, 58.16, -59.34)
CIE-LCH	lch(32.79, 83.09, 314.42°)
OKLab	oklab(44.73% 0.1174 -0.1692)
OKLCH	oklch(44.73% 0.206 304.8)
XYZ	xyz(14.7132, 7.4419, 40.1884)
Luminance	0.0744 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701FAD #5CAD1F

analogous

#291FAD #701FAD #AD1FA3

triadic

#701FAD #AD701F #1FAD70

tetradic

#701FAD #AD291F #5CAD1F #1FA3AD

square

#701FAD #AD291F #5CAD1F #1FA3AD

split-complementary

#701FAD #A3AD1F #1FAD29

monochromatic

#2D0C45 #4E1679 #701FAD #912FDA #AC63E3

Accessibility & contrast

On white

8.44

#701FAD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.49

#701FAD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701FAD

8.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701FAD	#FFFFFF	#000000	##FFFFFF
##701FAD	1.00	8.44	2.49	8.44
#FFFFFF	8.44	1.00	21.00	1.00
#000000	2.49	21.00	1.00	21.00
##FFFFFF	8.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004BB1

Deuteranopia (green-blind)

#004DAA

Tritanopia (blue-blind)

#644668

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #701fad;
/* rgb */ color: rgb(112, 31, 173);
/* oklch */ color: oklch(44.7% 0.206 304.8);

Tailwind

colors: {
  custom: {
    50: '#9f66c6',
    500: '#701fad',
    950: '#000000',
  },
}

SCSS

$custom: #701fad;
$custom-light: #9f66c6;
$custom-dark: #000000;

JSON

{
  "hex": "#701fad",
  "rgb": {
    "r": 112,
    "g": 31,
    "b": 173
  },
  "hsl": {
    "h": 274.225,
    "s": 69.608,
    "l": 40
  },
  "oklch": {
    "l": 0.44729,
    "c": 0.20595,
    "h": 304.8
  },
  "luminance": 0.07442
}

Semantic roles & 50–950 ramp

primary

#701FAD

secondary

#8DC860

accent

#EC3B87

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#0F0613

muted

#7F7A82

Preview Lab

Preview with #701FAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →