#701F78#701F78

#701F78 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.7% C 0.157 H 324.0°. Best body text is #FFFFFF at 9.74:1 contrast (WCAG AA passes).

Color values

HEX	#701F78
RGB	rgb(112, 31, 120)
HSL	hsl(295, 59%, 30%)
HSV	hsv(295, 74%, 47%)
CMYK	cmyk(6.7%, 74.2%, 0%, 52.9%)
CIE-LAB	lab(28.85, 47.05, -33.09)
CIE-LCH	lch(28.85, 57.52, 324.88°)
OKLab	oklab(40.72% 0.127 -0.0922)
OKLCH	oklch(40.72% 0.157 324)
XYZ	xyz(10.5620, 5.7814, 18.3253)
Luminance	0.0578 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701F78 #27781F

analogous

#441F78 #701F78 #781F54

triadic

#701F78 #78701F #1F7870

tetradic

#701F78 #78441F #27781F #1F5478

square

#701F78 #78441F #27781F #1F5478

split-complementary

#701F78 #54781F #1F7844

monochromatic

#170618 #431247 #701F78 #9D2CA9 #C243CE

Accessibility & contrast

On white

9.74

#701F78 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.16

#701F78 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701F78

9.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701F78	#FFFFFF	#000000	##FFFFFF
##701F78	1.00	9.74	2.16	9.74
#FFFFFF	9.74	1.00	21.00	1.00
#000000	2.16	21.00	1.00	21.00
##FFFFFF	9.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#023E7A

Deuteranopia (green-blind)

#2F4776

Tritanopia (blue-blind)

#722E49

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #701f78;
/* rgb */ color: rgb(112, 31, 120);
/* oklch */ color: oklch(40.7% 0.157 324.0);

Tailwind

colors: {
  custom: {
    50: '#9c639f',
    500: '#701f78',
    950: '#000000',
  },
}

SCSS

$custom: #701f78;
$custom-light: #9c639f;
$custom-dark: #000000;

JSON

{
  "hex": "#701f78",
  "rgb": {
    "r": 112,
    "g": 31,
    "b": 120
  },
  "hsl": {
    "h": 294.607,
    "s": 58.94,
    "l": 29.608
  },
  "oklch": {
    "l": 0.40717,
    "c": 0.15693,
    "h": 324
  },
  "luminance": 0.05781
}

Semantic roles & 50–950 ramp

primary

#701F78

secondary

#50AB47

accent

#E24654

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060E

muted

#7E7A7E

Preview Lab

Preview with #701F78

Body copy rendered with the generated semantic roles for this colour.

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