#701F77#701F77

#701F77 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.7% C 0.156 H 324.5°. Best body text is #FFFFFF at 9.76:1 contrast (WCAG AA passes).

Color values

HEX	#701F77
RGB	rgb(112, 31, 119)
HSL	hsl(295, 59%, 29%)
HSV	hsv(295, 74%, 47%)
CMYK	cmyk(5.9%, 73.9%, 0%, 53.3%)
CIE-LAB	lab(28.79, 46.86, -32.55)
CIE-LCH	lch(28.79, 57.06, 325.21°)
OKLab	oklab(40.65% 0.127 -0.0906)
OKLCH	oklch(40.65% 0.156 324.5)
XYZ	xyz(10.5016, 5.7573, 18.0073)
Luminance	0.0576 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701F77 #26771F

analogous

#441F77 #701F77 #771F52

triadic

#701F77 #77701F #1F7770

tetradic

#701F77 #77441F #26771F #1F5277

square

#701F77 #77441F #26771F #1F5277

split-complementary

#701F77 #52771F #1F7744

monochromatic

#170618 #421246 #701F77 #9E2CA8 #C343CE

Accessibility & contrast

On white

9.76

#701F77 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.15

#701F77 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701F77

9.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701F77	#FFFFFF	#000000	##FFFFFF
##701F77	1.00	9.76	2.15	9.76
#FFFFFF	9.76	1.00	21.00	1.00
#000000	2.15	21.00	1.00	21.00
##FFFFFF	9.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#043E79

Deuteranopia (green-blind)

#304775

Tritanopia (blue-blind)

#722E49

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #701f77;
/* rgb */ color: rgb(112, 31, 119);
/* oklch */ color: oklch(40.7% 0.156 324.5);

Tailwind

colors: {
  custom: {
    50: '#9c639f',
    500: '#701f77',
    950: '#000000',
  },
}

SCSS

$custom: #701f77;
$custom-light: #9c639f;
$custom-dark: #000000;

JSON

{
  "hex": "#701f77",
  "rgb": {
    "r": 112,
    "g": 31,
    "b": 119
  },
  "hsl": {
    "h": 295.227,
    "s": 58.667,
    "l": 29.412
  },
  "oklch": {
    "l": 0.40652,
    "c": 0.15605,
    "h": 324.5
  },
  "luminance": 0.05757
}

Semantic roles & 50–950 ramp

primary

#701F77

secondary

#4FAB47

accent

#E24652

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060E

muted

#7E7A7E

Preview Lab

Preview with #701F77

Body copy rendered with the generated semantic roles for this colour.

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