#701E96#701E96

#701E96 is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.8% C 0.185 H 312.0°. Best body text is #FFFFFF at 9.07:1 contrast (WCAG AA passes).

Color values

HEX	#701E96
RGB	rgb(112, 30, 150)
HSL	hsl(281, 67%, 35%)
HSV	hsv(281, 80%, 59%)
CMYK	cmyk(25.3%, 80%, 0%, 41.2%)
CIE-LAB	lab(30.82, 53.47, -48.62)
CIE-LCH	lch(30.82, 72.27, 317.72°)
OKLab	oklab(42.78% 0.1241 -0.1377)
OKLCH	oklch(42.78% 0.185 312)
XYZ	xyz(12.6504, 6.5757, 29.4511)
Luminance	0.0658 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701E96 #44961E

analogous

#341E96 #701E96 #961E80

triadic

#701E96 #96701E #1E9670

tetradic

#701E96 #96341E #44961E #1E8096

square

#701E96 #96341E #44961E #1E8096

split-complementary

#701E96 #80961E #1E9634

monochromatic

#240A30 #4A1463 #701E96 #9628C9 #B152DC

Accessibility & contrast

On white

9.07

#701E96 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.32

#701E96 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701E96

9.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701E96	#FFFFFF	#000000	##FFFFFF
##701E96	1.00	9.07	2.32	9.07
#FFFFFF	9.07	1.00	21.00	1.00
#000000	2.32	21.00	1.00	21.00
##FFFFFF	9.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004599

Deuteranopia (green-blind)

#044A94

Tritanopia (blue-blind)

#6B3B5A

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #701e96;
/* rgb */ color: rgb(112, 30, 150);
/* oklch */ color: oklch(42.8% 0.185 312.0);

Tailwind

colors: {
  custom: {
    50: '#9e64b6',
    500: '#701e96',
    950: '#000000',
  },
}

SCSS

$custom: #701e96;
$custom-light: #9e64b6;
$custom-dark: #000000;

JSON

{
  "hex": "#701e96",
  "rgb": {
    "r": 112,
    "g": 30,
    "b": 150
  },
  "hsl": {
    "h": 281,
    "s": 66.667,
    "l": 35.294
  },
  "oklch": {
    "l": 0.42775,
    "c": 0.18536,
    "h": 312
  },
  "luminance": 0.06575
}

Semantic roles & 50–950 ramp

primary

#701E96

secondary

#74BF50

accent

#EA3E74

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #701E96

Body copy rendered with the generated semantic roles for this colour.

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