#701E73#701E73

#701E73 is a dark, vivid purple. Relative luminance 0.056; OKLCH L 40.3% C 0.154 H 326.5°. Best body text is #FFFFFF at 9.90:1 contrast (WCAG AA passes).

Color values

HEX	#701E73
RGB	rgb(112, 30, 115)
HSL	hsl(298, 59%, 28%)
HSV	hsv(298, 74%, 45%)
CMYK	cmyk(2.6%, 73.9%, 0%, 54.9%)
CIE-LAB	lab(28.41, 46.49, -30.61)
CIE-LCH	lch(28.41, 55.67, 326.64°)
OKLab	oklab(40.3% 0.1282 -0.085)
OKLCH	oklch(40.3% 0.154 326.5)
XYZ	xyz(10.2407, 5.6118, 16.7601)
Luminance	0.0561 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701E73 #21731E

analogous

#451E73 #701E73 #731E4B

triadic

#701E73 #73701E #1E7370

tetradic

#701E73 #73451E #21731E #1E4B73

square

#701E73 #73451E #21731E #1E4B73

split-complementary

#701E73 #4B731E #1E7345

monochromatic

#180618 #411142 #701E73 #9F2BA4 #C83FCD

Accessibility & contrast

On white

9.90

#701E73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.12

#701E73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701E73

9.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701E73	#FFFFFF	#000000	##FFFFFF
##701E73	1.00	9.90	2.12	9.90
#FFFFFF	9.90	1.00	21.00	1.00
#000000	2.12	21.00	1.00	21.00
##FFFFFF	9.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B3C75

Deuteranopia (green-blind)

#324771

Tritanopia (blue-blind)

#732C46

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #701e73;
/* rgb */ color: rgb(112, 30, 115);
/* oklch */ color: oklch(40.3% 0.154 326.5);

Tailwind

colors: {
  custom: {
    50: '#9c639c',
    500: '#701e73',
    950: '#000000',
  },
}

SCSS

$custom: #701e73;
$custom-light: #9c639c;
$custom-dark: #000000;

JSON

{
  "hex": "#701e73",
  "rgb": {
    "r": 112,
    "g": 30,
    "b": 115
  },
  "hsl": {
    "h": 297.882,
    "s": 58.621,
    "l": 28.431
  },
  "oklch": {
    "l": 0.40301,
    "c": 0.15377,
    "h": 326.5
  },
  "luminance": 0.05611
}

Semantic roles & 50–950 ramp

primary

#701E73

secondary

#49A746

accent

#E2464B

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060E

muted

#7E7A7E

Preview Lab

Preview with #701E73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →