#701D9F#701D9F
#701D9F is a dark, vivid violet. Relative luminance 0.068; OKLCH L 43.4% C 0.195 H 309.1°. Best body text is #FFFFFF at 8.88:1 contrast (WCAG AA passes).
Color values
| HEX | #701D9F |
|---|---|
| RGB | rgb(112, 29, 159) |
| HSL | hsl(278, 69%, 37%) |
| HSV | hsv(278, 82%, 62%) |
| CMYK | cmyk(29.6%, 81.8%, 0%, 37.6%) |
| CIE-LAB | lab(31.41, 55.74, -53.15) |
| CIE-LCH | lch(31.41, 77.02, 316.36°) |
| OKLab | oklab(43.41% 0.1228 -0.151) |
| OKLCH | oklch(43.41% 0.195 309.1) |
| XYZ | xyz(13.3782, 6.8269, 33.4071) |
| Luminance | 0.0683 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 2.99
Rebeccapurple
#663399
ΔE00 4.14
Darkmagenta
#8B008B
ΔE00 7.19
Purple
#800080
ΔE00 7.35
Purple Blue
#5D21D0
ΔE00 7.92
Violet Blue
#510AC9
ΔE00 8.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701D9F #4C9F1D
analogous
#2F1D9F #701D9F #9F1D8D
triadic
#701D9F #9F701D #1D9F70
tetradic
#701D9F #9F2F1D #4C9F1D #1D8D9F
square
#701D9F #9F2F1D #4C9F1D #1D8D9F
split-complementary
#701D9F #8D9F1D #1D9F2F
monochromatic
#270A37 #4C146B #701D9F #9426D3 #AE56E0
Accessibility & contrast
On white
8.88
#701D9F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.37
#701D9F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701D9F
8.88:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701D9F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701D9F | 1.00 | 8.88 | 2.37 | 8.88 |
| #FFFFFF | 8.88 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.37 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.88 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0047A2
Deuteranopia (green-blind)
#004B9C
Tritanopia (blue-blind)
#693F5F
Achromatopsia (no color)
#4A4A4A
Design tokens & code
CSS
--color: #701d9f; /* rgb */ color: rgb(112, 29, 159); /* oklch */ color: oklch(43.4% 0.195 309.1);
Tailwind
colors: {
custom: {
50: '#9e64bc',
500: '#701d9f',
950: '#000000',
},
}SCSS
$custom: #701d9f; $custom-light: #9e64bc; $custom-dark: #000000;
JSON
{
"hex": "#701d9f",
"rgb": {
"r": 112,
"g": 29,
"b": 159
},
"hsl": {
"h": 278.308,
"s": 69.149,
"l": 36.863
},
"oklch": {
"l": 0.43408,
"c": 0.19463,
"h": 309.1
},
"luminance": 0.06827
}Semantic roles & 50–950 ramp
primary
#701D9F
secondary
#7CC454
accent
#EC3C7C
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0612
muted
#7F7A81