#701D79#701D79

#701D79 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.6% C 0.160 H 323.6°. Best body text is #FFFFFF at 9.81:1 contrast (WCAG AA passes).

Color values

HEX	#701D79
RGB	rgb(112, 29, 121)
HSL	hsl(294, 61%, 29%)
HSV	hsv(294, 76%, 47%)
CMYK	cmyk(7.4%, 76%, 0%, 52.5%)
CIE-LAB	lab(28.65, 47.99, -34.04)
CIE-LCH	lch(28.65, 58.83, 324.65°)
OKLab	oklab(40.6% 0.129 -0.095)
OKLCH	oklch(40.6% 0.16 323.6)
XYZ	xyz(10.5723, 5.7046, 18.6297)
Luminance	0.0570 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701D79 #26791D

analogous

#421D79 #701D79 #791D54

triadic

#701D79 #79701D #1D7970

tetradic

#701D79 #79421D #26791D #1D5479

square

#701D79 #79421D #26791D #1D5479

split-complementary

#701D79 #54791D #1D7942

monochromatic

#170619 #421148 #701D79 #9E29AA #C33FD1

Accessibility & contrast

On white

9.81

#701D79 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#701D79 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701D79

9.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701D79	#FFFFFF	#000000	##FFFFFF
##701D79	1.00	9.81	2.14	9.81
#FFFFFF	9.81	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D7C

Deuteranopia (green-blind)

#2D4777

Tritanopia (blue-blind)

#722E49

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #701d79;
/* rgb */ color: rgb(112, 29, 121);
/* oklch */ color: oklch(40.6% 0.160 323.6);

Tailwind

colors: {
  custom: {
    50: '#9c63a0',
    500: '#701d79',
    950: '#000000',
  },
}

SCSS

$custom: #701d79;
$custom-light: #9c63a0;
$custom-dark: #000000;

JSON

{
  "hex": "#701d79",
  "rgb": {
    "r": 112,
    "g": 29,
    "b": 121
  },
  "hsl": {
    "h": 294.13,
    "s": 61.333,
    "l": 29.412
  },
  "oklch": {
    "l": 0.40595,
    "c": 0.16019,
    "h": 323.6
  },
  "luminance": 0.05704
}

Semantic roles & 50–950 ramp

primary

#701D79

secondary

#4FAD45

accent

#E44353

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060F

muted

#7E7A7E

Preview Lab

Preview with #701D79

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →