#701D78#701D78

#701D78 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.5% C 0.159 H 324.1°. Best body text is #FFFFFF at 9.83:1 contrast (WCAG AA passes).

Color values

HEX	#701D78
RGB	rgb(112, 29, 120)
HSL	hsl(295, 61%, 29%)
HSV	hsv(295, 76%, 47%)
CMYK	cmyk(6.7%, 75.8%, 0%, 52.9%)
CIE-LAB	lab(28.59, 47.80, -33.51)
CIE-LCH	lch(28.59, 58.37, 324.97°)
OKLab	oklab(40.53% 0.1291 -0.0934)
OKLCH	oklch(40.53% 0.159 324.1)
XYZ	xyz(10.5113, 5.6802, 18.3084)
Luminance	0.0568 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701D78 #25781D

analogous

#431D78 #701D78 #781D53

triadic

#701D78 #78701D #1D7870

tetradic

#701D78 #78431D #25781D #1D5378

square

#701D78 #78431D #25781D #1D5378

split-complementary

#701D78 #53781D #1D7843

monochromatic

#170619 #421147 #701D78 #9E29A9 #C43FD1

Accessibility & contrast

On white

9.83

#701D78 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#701D78 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701D78

9.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701D78	#FFFFFF	#000000	##FFFFFF
##701D78	1.00	9.83	2.14	9.83
#FFFFFF	9.83	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D7B

Deuteranopia (green-blind)

#2E4776

Tritanopia (blue-blind)

#722D49

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #701d78;
/* rgb */ color: rgb(112, 29, 120);
/* oklch */ color: oklch(40.5% 0.159 324.1);

Tailwind

colors: {
  custom: {
    50: '#9c629f',
    500: '#701d78',
    950: '#000000',
  },
}

SCSS

$custom: #701d78;
$custom-light: #9c629f;
$custom-dark: #000000;

JSON

{
  "hex": "#701d78",
  "rgb": {
    "r": 112,
    "g": 29,
    "b": 120
  },
  "hsl": {
    "h": 294.725,
    "s": 61.074,
    "l": 29.216
  },
  "oklch": {
    "l": 0.40529,
    "c": 0.15931,
    "h": 324.1
  },
  "luminance": 0.0568
}

Semantic roles & 50–950 ramp

primary

#701D78

secondary

#4EAC45

accent

#E44452

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060E

muted

#7E7A7E

Preview Lab

Preview with #701D78

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →