#701D39#701D39
#701D39 is a dark, moderate pink. Relative luminance 0.046; OKLCH L 37.4% C 0.118 H 4.4°. Best body text is #FFFFFF at 10.92:1 contrast (WCAG AA passes).
Color values
| HEX | #701D39 |
|---|---|
| RGB | rgb(112, 29, 57) |
| HSL | hsl(340, 59%, 28%) |
| HSV | hsv(340, 74%, 44%) |
| CMYK | cmyk(0%, 74.1%, 49.1%, 56.1%) |
| CIE-LAB | lab(25.62, 38.43, 3.40) |
| CIE-LCH | lch(25.62, 38.58, 5.06°) |
| OKLab | oklab(37.41% 0.1175 0.0091) |
| OKLCH | oklch(37.41% 0.118 4.4) |
| XYZ | xyz(7.8606, 4.6199, 4.3479) |
| Luminance | 0.0462 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 3.83
Wine (survey)
#80013F
ΔE00 4.38
Bordeaux
#7B002C
ΔE00 5.27
Red Purple
#820747
ΔE00 5.47
Burgundy (survey)
#610023
ΔE00 5.76
Wine
#722F37
ΔE00 6.11
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701D39 #1D7054
analogous
#701D62 #701D39 #702A1D
triadic
#701D39 #39701D #1D3970
tetradic
#701D39 #62701D #1D7054 #2A1D70
square
#701D39 #62701D #1D7054 #2A1D70
split-complementary
#701D39 #1D702A #1D6270
monochromatic
#18060C #3F1020 #701D39 #A12A52 #CC3B6C
Accessibility & contrast
On white
10.92
#701D39 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.92
#701D39 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701D39
10.92:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701D39 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701D39 | 1.00 | 10.92 | 1.92 | 10.92 |
| #FFFFFF | 10.92 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.92 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.92 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#30323A
Deuteranopia (green-blind)
#464337
Tritanopia (blue-blind)
#7A0F29
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #701d39; /* rgb */ color: rgb(112, 29, 57); /* oklch */ color: oklch(37.4% 0.118 4.4);
Tailwind
colors: {
custom: {
50: '#9d606f',
500: '#701d39',
950: '#000000',
},
}SCSS
$custom: #701d39; $custom-light: #9d606f; $custom-dark: #000000;
JSON
{
"hex": "#701d39",
"rgb": {
"r": 112,
"g": 29,
"b": 57
},
"hsl": {
"h": 339.759,
"s": 58.865,
"l": 27.647
},
"oklch": {
"l": 0.3741,
"c": 0.11782,
"h": 4.4
},
"luminance": 0.04619
}Semantic roles & 50–950 ramp
primary
#701D39
secondary
#44A484
accent
#E2AD46
background
#FAF5F6
surface
#F4EAEC
border
#CEC6C7
text
#0F0507
muted
#7F797A