#701D38#701D38
#701D38 is a dark, moderate pink. Relative luminance 0.046; OKLCH L 37.4% C 0.118 H 5.2°. Best body text is #FFFFFF at 10.93:1 contrast (WCAG AA passes).
Color values
| HEX | #701D38 |
|---|---|
| RGB | rgb(112, 29, 56) |
| HSL | hsl(340, 59%, 28%) |
| HSV | hsv(340, 74%, 44%) |
| CMYK | cmyk(0%, 74.1%, 50%, 56.1%) |
| CIE-LAB | lab(25.59, 38.33, 4.04) |
| CIE-LCH | lch(25.59, 38.54, 6.02°) |
| OKLab | oklab(37.38% 0.1171 0.0107) |
| OKLCH | oklch(37.38% 0.118 5.2) |
| XYZ | xyz(7.8359, 4.6100, 4.2178) |
| Luminance | 0.0461 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 4.04
Wine (survey)
#80013F
ΔE00 4.56
Bordeaux
#7B002C
ΔE00 5.00
Burgundy (survey)
#610023
ΔE00 5.57
Red Purple
#820747
ΔE00 5.74
Wine
#722F37
ΔE00 5.84
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701D38 #1D7055
analogous
#701D61 #701D38 #702C1D
triadic
#701D38 #38701D #1D3870
tetradic
#701D38 #61701D #1D7055 #2C1D70
square
#701D38 #61701D #1D7055 #2C1D70
split-complementary
#701D38 #1D702C #1D6170
monochromatic
#18060C #3F1020 #701D38 #A12A50 #CC3B6A
Accessibility & contrast
On white
10.93
#701D38 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.92
#701D38 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701D38
10.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701D38 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701D38 | 1.00 | 10.93 | 1.92 | 10.93 |
| #FFFFFF | 10.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.92 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303239
Deuteranopia (green-blind)
#464336
Tritanopia (blue-blind)
#7A0E28
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #701d38; /* rgb */ color: rgb(112, 29, 56); /* oklch */ color: oklch(37.4% 0.118 5.2);
Tailwind
colors: {
custom: {
50: '#9e606e',
500: '#701d38',
950: '#000000',
},
}SCSS
$custom: #701d38; $custom-light: #9e606e; $custom-dark: #000000;
JSON
{
"hex": "#701d38",
"rgb": {
"r": 112,
"g": 29,
"b": 56
},
"hsl": {
"h": 340.482,
"s": 58.865,
"l": 27.647
},
"oklch": {
"l": 0.37378,
"c": 0.11756,
"h": 5.2
},
"luminance": 0.04609
}Semantic roles & 50–950 ramp
primary
#701D38
secondary
#44A485
accent
#E2AF46
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#0F0507
muted
#7F797A