#701D27#701D27
#701D27 is a dark, moderate red. Relative luminance 0.045; OKLCH L 36.9% C 0.116 H 18.3°. Best body text is #FFFFFF at 11.09:1 contrast (WCAG AA passes).
Color values
| HEX | #701D27 |
|---|---|
| RGB | rgb(112, 29, 39) |
| HSL | hsl(353, 59%, 28%) |
| HSV | hsv(353, 74%, 44%) |
| CMYK | cmyk(0%, 74.1%, 65.2%, 56.1%) |
| CIE-LAB | lab(25.17, 36.89, 15.00) |
| CIE-LCH | lch(25.17, 39.82, 22.13°) |
| OKLab | oklab(36.93% 0.1098 0.0363) |
| OKLCH | oklch(36.93% 0.116 18.3) |
| XYZ | xyz(7.4884, 4.4710, 2.3877) |
| Luminance | 0.0447 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 3.57
Claret
#680018
ΔE00 4.26
Burgundy
#800020
ΔE00 4.45
Wine
#722F37
ΔE00 4.61
Bordeaux
#7B002C
ΔE00 5.13
Maroon (survey)
#650021
ΔE00 5.22
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701D27 #1D7066
analogous
#701D50 #701D27 #703C1D
triadic
#701D27 #27701D #1D2770
tetradic
#701D27 #50701D #1D7066 #3C1D70
square
#701D27 #50701D #1D7066 #3C1D70
split-complementary
#701D27 #1D703C #1D5070
monochromatic
#180608 #3F1016 #701D27 #A12A38 #CC3B4D
Accessibility & contrast
On white
11.09
#701D27 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.89
#701D27 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701D27
11.09:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701D27 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701D27 | 1.00 | 11.09 | 1.89 | 11.09 |
| #FFFFFF | 11.09 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.89 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.09 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#333127
Deuteranopia (green-blind)
#484225
Tritanopia (blue-blind)
#7B0621
Achromatopsia (no color)
#3C3C3C
Design tokens & code
CSS
--color: #701d27; /* rgb */ color: rgb(112, 29, 39); /* oklch */ color: oklch(36.9% 0.116 18.3);
Tailwind
colors: {
custom: {
50: '#9f6060',
500: '#701d27',
950: '#000000',
},
}SCSS
$custom: #701d27; $custom-light: #9f6060; $custom-dark: #000000;
JSON
{
"hex": "#701d27",
"rgb": {
"r": 112,
"g": 29,
"b": 39
},
"hsl": {
"h": 352.771,
"s": 58.865,
"l": 27.647
},
"oklch": {
"l": 0.36928,
"c": 0.11567,
"h": 18.3
},
"luminance": 0.0447
}Semantic roles & 50–950 ramp
primary
#701D27
secondary
#44A499
accent
#E2CF46
background
#FAF5F5
surface
#F4EAE9
border
#CEC6C5
text
#100505
muted
#7F7979