#701C77#701C77

#701C77 is a dark, vivid purple. Relative luminance 0.056; OKLCH L 40.4% C 0.160 H 324.6°. Best body text is #FFFFFF at 9.90:1 contrast (WCAG AA passes).

Color values

HEX	#701C77
RGB	rgb(112, 28, 119)
HSL	hsl(295, 62%, 29%)
HSV	hsv(295, 76%, 47%)
CMYK	cmyk(5.9%, 76.5%, 0%, 53.3%)
CIE-LAB	lab(28.40, 47.97, -33.18)
CIE-LCH	lch(28.40, 58.33, 325.33°)
OKLab	oklab(40.37% 0.1301 -0.0924)
OKLCH	oklch(40.37% 0.16 324.6)
XYZ	xyz(10.4269, 5.6078, 17.9824)
Luminance	0.0561 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701C77 #23771C

analogous

#431C77 #701C77 #771C51

triadic

#701C77 #77701C #1C7770

tetradic

#701C77 #77431C #23771C #1C5177

square

#701C77 #77431C #23771C #1C5177

split-complementary

#701C77 #51771C #1C7743

monochromatic

#170619 #411045 #701C77 #9F28A9 #C63CD1

Accessibility & contrast

On white

9.90

#701C77 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.12

#701C77 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701C77

9.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701C77	#FFFFFF	#000000	##FFFFFF
##701C77	1.00	9.90	2.12	9.90
#FFFFFF	9.90	1.00	21.00	1.00
#000000	2.12	21.00	1.00	21.00
##FFFFFF	9.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D79

Deuteranopia (green-blind)

#2E4675

Tritanopia (blue-blind)

#722C48

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #701c77;
/* rgb */ color: rgb(112, 28, 119);
/* oklch */ color: oklch(40.4% 0.160 324.6);

Tailwind

colors: {
  custom: {
    50: '#9c629f',
    500: '#701c77',
    950: '#000000',
  },
}

SCSS

$custom: #701c77;
$custom-light: #9c629f;
$custom-dark: #000000;

JSON

{
  "hex": "#701c77",
  "rgb": {
    "r": 112,
    "g": 28,
    "b": 119
  },
  "hsl": {
    "h": 295.385,
    "s": 61.905,
    "l": 28.824
  },
  "oklch": {
    "l": 0.40373,
    "c": 0.15959,
    "h": 324.6
  },
  "luminance": 0.05607
}

Semantic roles & 50–950 ramp

primary

#701C77

secondary

#4CAB44

accent

#E5434F

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060E

muted

#7E7A7E

Preview Lab

Preview with #701C77

Body copy rendered with the generated semantic roles for this colour.

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