#701C74#701C74

#701C74 is a dark, vivid purple. Relative luminance 0.055; OKLCH L 40.2% C 0.157 H 326.0°. Best body text is #FFFFFF at 9.97:1 contrast (WCAG AA passes).

Color values

HEX	#701C74
RGB	rgb(112, 28, 116)
HSL	hsl(297, 61%, 28%)
HSV	hsv(297, 76%, 45%)
CMYK	cmyk(3.4%, 75.9%, 0%, 54.5%)
CIE-LAB	lab(28.21, 47.42, -31.57)
CIE-LCH	lch(28.21, 56.96, 326.35°)
OKLab	oklab(40.18% 0.1302 -0.0877)
OKLCH	oklch(40.18% 0.157 326)
XYZ	xyz(10.2495, 5.5369, 17.0485)
Luminance	0.0554 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701C74 #20741C

analogous

#441C74 #701C74 #741C4C

triadic

#701C74 #74701C #1C7470

tetradic

#701C74 #74441C #20741C #1C4C74

square

#701C74 #74441C #20741C #1C4C74

split-complementary

#701C74 #4C741C #1C7444

monochromatic

#180619 #401043 #701C74 #A028A5 #C93BD0

Accessibility & contrast

On white

9.97

#701C74 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.11

#701C74 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701C74

9.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701C74	#FFFFFF	#000000	##FFFFFF
##701C74	1.00	9.97	2.11	9.97
#FFFFFF	9.97	1.00	21.00	1.00
#000000	2.11	21.00	1.00	21.00
##FFFFFF	9.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#043C76

Deuteranopia (green-blind)

#304672

Tritanopia (blue-blind)

#732B46

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #701c74;
/* rgb */ color: rgb(112, 28, 116);
/* oklch */ color: oklch(40.2% 0.157 326.0);

Tailwind

colors: {
  custom: {
    50: '#9c629c',
    500: '#701c74',
    950: '#000000',
  },
}

SCSS

$custom: #701c74;
$custom-light: #9c629c;
$custom-dark: #000000;

JSON

{
  "hex": "#701c74",
  "rgb": {
    "r": 112,
    "g": 28,
    "b": 116
  },
  "hsl": {
    "h": 297.273,
    "s": 61.111,
    "l": 28.235
  },
  "oklch": {
    "l": 0.40178,
    "c": 0.15701,
    "h": 326
  },
  "luminance": 0.05536
}

Semantic roles & 50–950 ramp

primary

#701C74

secondary

#48A843

accent

#E4444B

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060E

muted

#7E7A7E

Preview Lab

Preview with #701C74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →