#701C73#701C73
#701C73 is a dark, vivid purple. Relative luminance 0.055; OKLCH L 40.1% C 0.156 H 326.5°. Best body text is #FFFFFF at 9.99:1 contrast (WCAG AA passes).
Color values
| HEX | #701C73 |
|---|---|
| RGB | rgb(112, 28, 115) |
| HSL | hsl(298, 61%, 28%) |
| HSV | hsv(298, 76%, 45%) |
| CMYK | cmyk(2.6%, 75.7%, 0%, 54.9%) |
| CIE-LAB | lab(28.15, 47.23, -31.03) |
| CIE-LCH | lch(28.15, 56.51, 326.70°) |
| OKLab | oklab(40.11% 0.1302 -0.0862) |
| OKLCH | oklch(40.11% 0.156 326.5) |
| XYZ | xyz(10.1917, 5.5138, 16.7438) |
| Luminance | 0.0551 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Darkish Purple
#751973
ΔE00 1.09
Purple
#800080
ΔE00 3.64
Darkmagenta
#8B008B
ΔE00 5.60
Rich Purple
#720058
ΔE00 6.39
Grape Purple
#5D1451
ΔE00 6.93
Purple (survey)
#7E1E9C
ΔE00 7.21
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701C73 #1F731C
analogous
#441C73 #701C73 #731C4A
triadic
#701C73 #73701C #1C7370
tetradic
#701C73 #73441C #1F731C #1C4A73
square
#701C73 #73441C #1F731C #1C4A73
split-complementary
#701C73 #4A731C #1C7344
monochromatic
#180619 #401042 #701C73 #A028A4 #CA3ACF
Accessibility & contrast
On white
9.99
#701C73 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.10
#701C73 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701C73
9.99:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701C73 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701C73 | 1.00 | 9.99 | 2.10 | 9.99 |
| #FFFFFF | 9.99 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.10 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.99 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#063C75
Deuteranopia (green-blind)
#314671
Tritanopia (blue-blind)
#732A46
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #701c73; /* rgb */ color: rgb(112, 28, 115); /* oklch */ color: oklch(40.1% 0.156 326.5);
Tailwind
colors: {
custom: {
50: '#9c629c',
500: '#701c73',
950: '#000000',
},
}SCSS
$custom: #701c73; $custom-light: #9c629c; $custom-dark: #000000;
JSON
{
"hex": "#701c73",
"rgb": {
"r": 112,
"g": 28,
"b": 115
},
"hsl": {
"h": 297.931,
"s": 60.839,
"l": 28.039
},
"oklch": {
"l": 0.40114,
"c": 0.15617,
"h": 326.5
},
"luminance": 0.05513
}Semantic roles & 50–950 ramp
primary
#701C73
secondary
#47A743
accent
#E44449
background
#F9F6F9
surface
#F2EBF2
border
#CCC6CC
text
#0F060E
muted
#7E7A7E