#701C4D#701C4D
#701C4D is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.1% C 0.128 H 349.1°. Best body text is #FFFFFF at 10.70:1 contrast (WCAG AA passes).
Color values
| HEX | #701C4D |
|---|---|
| RGB | rgb(112, 28, 77) |
| HSL | hsl(325, 60%, 27%) |
| HSV | hsv(325, 75%, 44%) |
| CMYK | cmyk(0%, 75%, 31.2%, 56.1%) |
| CIE-LAB | lab(26.19, 41.18, -9.25) |
| CIE-LCH | lch(26.19, 42.21, 347.33°) |
| OKLab | oklab(38.06% 0.1255 -0.0242) |
| OKLCH | oklch(38.06% 0.128 349.1) |
| XYZ | xyz(8.4373, 4.8120, 7.5042) |
| Luminance | 0.0481 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 2.86
Red Purple
#820747
ΔE00 5.00
Rich Purple
#720058
ΔE00 5.07
Plum (survey)
#580F41
ΔE00 5.46
Merlot
#730039
ΔE00 5.86
Grape Purple
#5D1451
ΔE00 6.15
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701C4D #1C703F
analogous
#691C70 #701C4D #701C23
triadic
#701C4D #4D701C #1C4D70
tetradic
#701C4D #70691C #1C703F #1C2370
square
#701C4D #70691C #1C703F #1C2370
split-complementary
#701C4D #23701C #1C7069
monochromatic
#180611 #3F102B #701C4D #A1286F #CD3990
Accessibility & contrast
On white
10.70
#701C4D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.96
#701C4D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701C4D
10.70:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701C4D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701C4D | 1.00 | 10.70 | 1.96 | 10.70 |
| #FFFFFF | 10.70 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.96 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.70 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#29354E
Deuteranopia (green-blind)
#41434B
Tritanopia (blue-blind)
#781832
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #701c4d; /* rgb */ color: rgb(112, 28, 77); /* oklch */ color: oklch(38.1% 0.128 349.1);
Tailwind
colors: {
custom: {
50: '#9d607e',
500: '#701c4d',
950: '#000000',
},
}SCSS
$custom: #701c4d; $custom-light: #9d607e; $custom-dark: #000000;
JSON
{
"hex": "#701c4d",
"rgb": {
"r": 112,
"g": 28,
"b": 77
},
"hsl": {
"h": 325,
"s": 60,
"l": 27.451
},
"oklch": {
"l": 0.38062,
"c": 0.12783,
"h": 349.1
},
"luminance": 0.04811
}Semantic roles & 50–950 ramp
primary
#701C4D
secondary
#43A56C
accent
#E38745
background
#FAF5F7
surface
#F3EAEE
border
#CDC6C9
text
#0F050A
muted
#7F797C