#701C41#701C41
#701C41 is a dark, vivid pink. Relative luminance 0.047; OKLCH L 37.6% C 0.122 H 357.9°. Best body text is #FFFFFF at 10.87:1 contrast (WCAG AA passes).
Color values
| HEX | #701C41 |
|---|---|
| RGB | rgb(112, 28, 65) |
| HSL | hsl(334, 60%, 27%) |
| HSV | hsv(334, 75%, 44%) |
| CMYK | cmyk(0%, 75%, 42%, 56.1%) |
| CIE-LAB | lab(25.74, 39.70, -1.86) |
| CIE-LCH | lch(25.74, 39.74, 357.32°) |
| OKLab | oklab(37.58% 0.1218 -0.0044) |
| OKLCH | oklch(37.58% 0.122 357.9) |
| XYZ | xyz(8.0520, 4.6579, 5.4750) |
| Luminance | 0.0466 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 3.27
Red Purple
#820747
ΔE00 3.97
Wine (survey)
#80013F
ΔE00 4.05
Velvet
#750851
ΔE00 6.01
Reddish Purple
#910951
ΔE00 6.56
Mulberry
#920A4E
ΔE00 6.60
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701C41 #1C704B
analogous
#701C6B #701C41 #70211C
triadic
#701C41 #41701C #1C4170
tetradic
#701C41 #6B701C #1C704B #211C70
square
#701C41 #6B701C #1C704B #211C70
split-complementary
#701C41 #1C7021 #1C6B70
monochromatic
#18060E #3F1025 #701C41 #A1285D #CD397A
Accessibility & contrast
On white
10.87
#701C41 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.93
#701C41 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701C41
10.87:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701C41 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701C41 | 1.00 | 10.87 | 1.93 | 10.87 |
| #FFFFFF | 10.87 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.93 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.87 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D3342
Deuteranopia (green-blind)
#44433F
Tritanopia (blue-blind)
#7A122C
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #701c41; /* rgb */ color: rgb(112, 28, 65); /* oklch */ color: oklch(37.6% 0.122 357.9);
Tailwind
colors: {
custom: {
50: '#9d6075',
500: '#701c41',
950: '#000000',
},
}SCSS
$custom: #701c41; $custom-light: #9d6075; $custom-dark: #000000;
JSON
{
"hex": "#701c41",
"rgb": {
"r": 112,
"g": 28,
"b": 65
},
"hsl": {
"h": 333.571,
"s": 60,
"l": 27.451
},
"oklch": {
"l": 0.37579,
"c": 0.12184,
"h": 357.9
},
"luminance": 0.04657
}Semantic roles & 50–950 ramp
primary
#701C41
secondary
#43A57A
accent
#E39D45
background
#FAF5F7
surface
#F3EAED
border
#CDC6C8
text
#0F0508
muted
#7F797B