#701BB4#701BB4

#701BB4 is a mid, highly saturated violet. Relative luminance 0.075; OKLCH L 45.0% C 0.216 H 303.1°. Best body text is #FFFFFF at 8.38:1 contrast (WCAG AA passes).

Color values

HEX	#701BB4
RGB	rgb(112, 27, 180)
HSL	hsl(273, 74%, 41%)
HSV	hsv(273, 85%, 71%)
CMYK	cmyk(37.8%, 85%, 0%, 29.4%)
CIE-LAB	lab(32.97, 60.97, -63.23)
CIE-LCH	lch(32.97, 87.83, 313.96°)
OKLab	oklab(45.04% 0.1178 -0.1806)
OKLCH	oklch(45.04% 0.216 303.1)
XYZ	xyz(15.3103, 7.5239, 43.8168)
Luminance	0.0752 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701BB4 #5FB41B

analogous

#231BB4 #701BB4 #B41BAB

triadic

#701BB4 #B4701B #1BB470

tetradic

#701BB4 #B4231B #5FB41B #1BABB4

square

#701BB4 #B4231B #5FB41B #1BABB4

split-complementary

#701BB4 #ABB41B #1BB423

monochromatic

#2E0B4A #4F137F #701BB4 #902DDF #AC62E7

Accessibility & contrast

On white

8.38

#701BB4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.50

#701BB4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701BB4

8.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701BB4	#FFFFFF	#000000	##FFFFFF
##701BB4	1.00	8.38	2.50	8.38
#FFFFFF	8.38	1.00	21.00	1.00
#000000	2.50	21.00	1.00	21.00
##FFFFFF	8.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004CB8

Deuteranopia (green-blind)

#004DB1

Tritanopia (blue-blind)

#62486B

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #701bb4;
/* rgb */ color: rgb(112, 27, 180);
/* oklch */ color: oklch(45.0% 0.216 303.1);

Tailwind

colors: {
  custom: {
    50: '#a065cc',
    500: '#701bb4',
    950: '#000000',
  },
}

SCSS

$custom: #701bb4;
$custom-light: #a065cc;
$custom-dark: #000000;

JSON

{
  "hex": "#701bb4",
  "rgb": {
    "r": 112,
    "g": 27,
    "b": 180
  },
  "hsl": {
    "h": 273.333,
    "s": 73.913,
    "l": 40.588
  },
  "oklch": {
    "l": 0.45039,
    "c": 0.21564,
    "h": 303.1
  },
  "luminance": 0.07524
}

Semantic roles & 50–950 ramp

primary

#701BB4

secondary

#8FCC5F

accent

#F1378A

background

#FAF6FC

surface

#F4EBF9

border

#CEC6D2

text

#100613

muted

#7F7A82

Preview Lab

Preview with #701BB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →