#701BB3#701BB3

#701BB3 is a dark, highly saturated violet. Relative luminance 0.075; OKLCH L 45.0% C 0.215 H 303.4°. Best body text is #FFFFFF at 8.41:1 contrast (WCAG AA passes).

Color values

HEX	#701BB3
RGB	rgb(112, 27, 179)
HSL	hsl(274, 74%, 40%)
HSV	hsv(274, 85%, 70%)
CMYK	cmyk(37.4%, 84.9%, 0%, 29.8%)
CIE-LAB	lab(32.88, 60.75, -62.77)
CIE-LCH	lch(32.88, 87.36, 314.06°)
OKLab	oklab(44.95% 0.1182 -0.1793)
OKLCH	oklch(44.95% 0.215 303.4)
XYZ	xyz(15.2088, 7.4833, 43.2823)
Luminance	0.0748 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701BB3 #5EB31B

analogous

#241BB3 #701BB3 #B31BAA

triadic

#701BB3 #B3701B #1BB370

tetradic

#701BB3 #B3241B #5EB31B #1BAAB3

square

#701BB3 #B3241B #5EB31B #1BAAB3

split-complementary

#701BB3 #AAB31B #1BB324

monochromatic

#2D0B49 #4F137E #701BB3 #902CDF #AC61E7

Accessibility & contrast

On white

8.41

#701BB3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.50

#701BB3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701BB3

8.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701BB3	#FFFFFF	#000000	##FFFFFF
##701BB3	1.00	8.41	2.50	8.41
#FFFFFF	8.41	1.00	21.00	1.00
#000000	2.50	21.00	1.00	21.00
##FFFFFF	8.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004CB7

Deuteranopia (green-blind)

#004DB0

Tritanopia (blue-blind)

#62486A

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #701bb3;
/* rgb */ color: rgb(112, 27, 179);
/* oklch */ color: oklch(45.0% 0.215 303.4);

Tailwind

colors: {
  custom: {
    50: '#a065cb',
    500: '#701bb3',
    950: '#000000',
  },
}

SCSS

$custom: #701bb3;
$custom-light: #a065cb;
$custom-dark: #000000;

JSON

{
  "hex": "#701bb3",
  "rgb": {
    "r": 112,
    "g": 27,
    "b": 179
  },
  "hsl": {
    "h": 273.553,
    "s": 73.786,
    "l": 40.392
  },
  "oklch": {
    "l": 0.44951,
    "c": 0.21472,
    "h": 303.4
  },
  "luminance": 0.07483
}

Semantic roles & 50–950 ramp

primary

#701BB3

secondary

#8ECC5E

accent

#F03789

background

#FAF6FC

surface

#F4EBF9

border

#CEC6D2

text

#100613

muted

#7F7A82

Preview Lab

Preview with #701BB3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →