#701BA7#701BA7

#701BA7 is a dark, highly saturated violet. Relative luminance 0.070; OKLCH L 43.9% C 0.204 H 306.8°. Best body text is #FFFFFF at 8.74:1 contrast (WCAG AA passes).

Color values

HEX	#701BA7
RGB	rgb(112, 27, 167)
HSL	hsl(276, 72%, 38%)
HSV	hsv(276, 84%, 65%)
CMYK	cmyk(32.9%, 83.8%, 0%, 34.5%)
CIE-LAB	lab(31.85, 58.11, -57.27)
CIE-LCH	lch(31.85, 81.59, 315.41°)
OKLab	oklab(43.92% 0.122 -0.1631)
OKLCH	oklch(43.92% 0.204 306.8)
XYZ	xyz(14.0475, 7.0188, 37.1664)
Luminance	0.0702 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701BA7 #52A71B

analogous

#2A1BA7 #701BA7 #A71B98

triadic

#701BA7 #A7701B #1BA770

tetradic

#701BA7 #A72A1B #52A71B #1B98A7

square

#701BA7 #A72A1B #52A71B #1B98A7

split-complementary

#701BA7 #98A71B #1BA72A

monochromatic

#290A3E #4D1272 #701BA7 #9324DC #AD58E4

Accessibility & contrast

On white

8.74

#701BA7 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.40

#701BA7 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701BA7

8.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701BA7	#FFFFFF	#000000	##FFFFFF
##701BA7	1.00	8.74	2.40	8.74
#FFFFFF	8.74	1.00	21.00	1.00
#000000	2.40	21.00	1.00	21.00
##FFFFFF	8.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0048AB

Deuteranopia (green-blind)

#004BA4

Tritanopia (blue-blind)

#664263

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #701ba7;
/* rgb */ color: rgb(112, 27, 167);
/* oklch */ color: oklch(43.9% 0.204 306.8);

Tailwind

colors: {
  custom: {
    50: '#9f64c2',
    500: '#701ba7',
    950: '#000000',
  },
}

SCSS

$custom: #701ba7;
$custom-light: #9f64c2;
$custom-dark: #000000;

JSON

{
  "hex": "#701ba7",
  "rgb": {
    "r": 112,
    "g": 27,
    "b": 167
  },
  "hsl": {
    "h": 276.429,
    "s": 72.165,
    "l": 38.039
  },
  "oklch": {
    "l": 0.43919,
    "c": 0.20369,
    "h": 306.8
  },
  "luminance": 0.07019
}

Semantic roles & 50–950 ramp

primary

#701BA7

secondary

#83C856

accent

#EF3980

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#0F0612

muted

#7F7A81

Preview Lab

Preview with #701BA7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →