#701BA1#701BA1

#701BA1 is a dark, vivid violet. Relative luminance 0.068; OKLCH L 43.4% C 0.198 H 308.6°. Best body text is #FFFFFF at 8.90:1 contrast (WCAG AA passes).

Color values

HEX	#701BA1
RGB	rgb(112, 27, 161)
HSL	hsl(278, 71%, 37%)
HSV	hsv(278, 83%, 63%)
CMYK	cmyk(30.4%, 83.2%, 0%, 36.9%)
CIE-LAB	lab(31.35, 56.81, -54.46)
CIE-LCH	lch(31.35, 78.70, 316.21°)
OKLab	oklab(43.42% 0.1237 -0.1548)
OKLCH	oklch(43.42% 0.198 308.6)
XYZ	xyz(13.5057, 6.8021, 34.3128)
Luminance	0.0680 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701BA1 #4CA11B

analogous

#2D1BA1 #701BA1 #A11B8F

triadic

#701BA1 #A1701B #1BA170

tetradic

#701BA1 #A12D1B #4CA11B #1B8FA1

square

#701BA1 #A12D1B #4CA11B #1B8FA1

split-complementary

#701BA1 #8FA11B #1BA12D

monochromatic

#270938 #4C126D #701BA1 #9424D5 #AE54E2

Accessibility & contrast

On white

8.90

#701BA1 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.36

#701BA1 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701BA1

8.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701BA1	#FFFFFF	#000000	##FFFFFF
##701BA1	1.00	8.90	2.36	8.90
#FFFFFF	8.90	1.00	21.00	1.00
#000000	2.36	21.00	1.00	21.00
##FFFFFF	8.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0047A5

Deuteranopia (green-blind)

#004B9E

Tritanopia (blue-blind)

#683F60

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #701ba1;
/* rgb */ color: rgb(112, 27, 161);
/* oklch */ color: oklch(43.4% 0.198 308.6);

Tailwind

colors: {
  custom: {
    50: '#9e64be',
    500: '#701ba1',
    950: '#000000',
  },
}

SCSS

$custom: #701ba1;
$custom-light: #9e64be;
$custom-dark: #000000;

JSON

{
  "hex": "#701ba1",
  "rgb": {
    "r": 112,
    "g": 27,
    "b": 161
  },
  "hsl": {
    "h": 278.06,
    "s": 71.277,
    "l": 36.863
  },
  "oklch": {
    "l": 0.43419,
    "c": 0.1982,
    "h": 308.6
  },
  "luminance": 0.06802
}

Semantic roles & 50–950 ramp

primary

#701BA1

secondary

#7CC552

accent

#EE3A7C

background

#FAF6FB

surface

#F4EBF7

border

#CEC6D0

text

#0F0612

muted

#7F7A81

Preview Lab

Preview with #701BA1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →