#701BA0#701BA0

#701BA0 is a dark, vivid violet. Relative luminance 0.068; OKLCH L 43.3% C 0.197 H 308.9°. Best body text is #FFFFFF at 8.92:1 contrast (WCAG AA passes).

Color values

HEX	#701BA0
RGB	rgb(112, 27, 160)
HSL	hsl(278, 71%, 37%)
HSV	hsv(278, 83%, 63%)
CMYK	cmyk(30%, 83.1%, 0%, 37.3%)
CIE-LAB	lab(31.27, 56.60, -53.99)
CIE-LCH	lch(31.27, 78.22, 316.35°)
OKLab	oklab(43.34% 0.124 -0.1535)
OKLCH	oklch(43.34% 0.197 308.9)
XYZ	xyz(13.4179, 6.7669, 33.8502)
Luminance	0.0677 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701BA0 #4BA01B

analogous

#2E1BA0 #701BA0 #A01B8E

triadic

#701BA0 #A0701B #1BA070

tetradic

#701BA0 #A02E1B #4BA01B #1B8EA0

square

#701BA0 #A02E1B #4BA01B #1B8EA0

split-complementary

#701BA0 #8EA01B #1BA02E

monochromatic

#270937 #4B126C #701BA0 #9524D4 #AF53E2

Accessibility & contrast

On white

8.92

#701BA0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#701BA0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701BA0

8.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701BA0	#FFFFFF	#000000	##FFFFFF
##701BA0	1.00	8.92	2.35	8.92
#FFFFFF	8.92	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0046A3

Deuteranopia (green-blind)

#004B9D

Tritanopia (blue-blind)

#683F5F

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #701ba0;
/* rgb */ color: rgb(112, 27, 160);
/* oklch */ color: oklch(43.3% 0.197 308.9);

Tailwind

colors: {
  custom: {
    50: '#9e64bd',
    500: '#701ba0',
    950: '#000000',
  },
}

SCSS

$custom: #701ba0;
$custom-light: #9e64bd;
$custom-dark: #000000;

JSON

{
  "hex": "#701ba0",
  "rgb": {
    "r": 112,
    "g": 27,
    "b": 160
  },
  "hsl": {
    "h": 278.346,
    "s": 71.123,
    "l": 36.667
  },
  "oklch": {
    "l": 0.43336,
    "c": 0.19729,
    "h": 308.9
  },
  "luminance": 0.06767
}

Semantic roles & 50–950 ramp

primary

#701BA0

secondary

#7BC552

accent

#EE3A7B

background

#FAF6FB

surface

#F4EBF7

border

#CEC6D0

text

#0F0612

muted

#7F7A81

Preview Lab

Preview with #701BA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →