#701B96#701B96

#701B96 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.5% C 0.188 H 312.2°. Best body text is #FFFFFF at 9.19:1 contrast (WCAG AA passes).

Color values

HEX	#701B96
RGB	rgb(112, 27, 150)
HSL	hsl(281, 69%, 35%)
HSV	hsv(281, 82%, 59%)
CMYK	cmyk(25.3%, 82%, 0%, 41.2%)
CIE-LAB	lab(30.47, 54.47, -49.18)
CIE-LCH	lch(30.47, 73.39, 317.92°)
OKLab	oklab(42.53% 0.1265 -0.1393)
OKLCH	oklch(42.53% 0.188 312.2)
XYZ	xyz(12.5780, 6.4310, 29.4270)
Luminance	0.0643 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701B96 #41961B

analogous

#321B96 #701B96 #961B7F

triadic

#701B96 #96701B #1B9670

tetradic

#701B96 #96321B #41961B #1B7F96

square

#701B96 #96321B #41961B #1B7F96

split-complementary

#701B96 #7F961B #1B9632

monochromatic

#23082E #491262 #701B96 #9724CA #B24DDF

Accessibility & contrast

On white

9.19

#701B96 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.29

#701B96 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701B96

9.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701B96	#FFFFFF	#000000	##FFFFFF
##701B96	1.00	9.19	2.29	9.19
#FFFFFF	9.19	1.00	21.00	1.00
#000000	2.29	21.00	1.00	21.00
##FFFFFF	9.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004499

Deuteranopia (green-blind)

#004994

Tritanopia (blue-blind)

#6B3A59

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #701b96;
/* rgb */ color: rgb(112, 27, 150);
/* oklch */ color: oklch(42.5% 0.188 312.2);

Tailwind

colors: {
  custom: {
    50: '#9e63b6',
    500: '#701b96',
    950: '#000000',
  },
}

SCSS

$custom: #701b96;
$custom-light: #9e63b6;
$custom-dark: #000000;

JSON

{
  "hex": "#701b96",
  "rgb": {
    "r": 112,
    "g": 27,
    "b": 150
  },
  "hsl": {
    "h": 281.463,
    "s": 69.492,
    "l": 34.706
  },
  "oklch": {
    "l": 0.42533,
    "c": 0.1882,
    "h": 312.2
  },
  "luminance": 0.06431
}

Semantic roles & 50–950 ramp

primary

#701B96

secondary

#70C14C

accent

#EC3B72

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #701B96

Body copy rendered with the generated semantic roles for this colour.

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