#701B73#701B73

#701B73 is a dark, vivid purple. Relative luminance 0.055; OKLCH L 40.0% C 0.157 H 326.5°. Best body text is #FFFFFF at 10.03:1 contrast (WCAG AA passes).

Color values

HEX	#701B73
RGB	rgb(112, 27, 115)
HSL	hsl(298, 62%, 28%)
HSV	hsv(298, 77%, 45%)
CMYK	cmyk(2.6%, 76.5%, 0%, 54.9%)
CIE-LAB	lab(28.03, 47.59, -31.23)
CIE-LCH	lch(28.03, 56.92, 326.73°)
OKLab	oklab(40.03% 0.1312 -0.0867)
OKLCH	oklch(40.03% 0.157 326.5)
XYZ	xyz(10.1684, 5.4671, 16.7360)
Luminance	0.0547 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701B73 #1E731B

analogous

#441B73 #701B73 #731B4A

triadic

#701B73 #73701B #1B7370

tetradic

#701B73 #73441B #1E731B #1B4A73

square

#701B73 #73441B #1E731B #1B4A73

split-complementary

#701B73 #4A731B #1B7344

monochromatic

#180619 #400F41 #701B73 #A027A5 #CB38D0

Accessibility & contrast

On white

10.03

#701B73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.09

#701B73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701B73

10.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701B73	#FFFFFF	#000000	##FFFFFF
##701B73	1.00	10.03	2.09	10.03
#FFFFFF	10.03	1.00	21.00	1.00
#000000	2.09	21.00	1.00	21.00
##FFFFFF	10.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#043B75

Deuteranopia (green-blind)

#304671

Tritanopia (blue-blind)

#732A46

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #701b73;
/* rgb */ color: rgb(112, 27, 115);
/* oklch */ color: oklch(40.0% 0.157 326.5);

Tailwind

colors: {
  custom: {
    50: '#9c619c',
    500: '#701b73',
    950: '#000000',
  },
}

SCSS

$custom: #701b73;
$custom-light: #9c619c;
$custom-dark: #000000;

JSON

{
  "hex": "#701b73",
  "rgb": {
    "r": 112,
    "g": 27,
    "b": 115
  },
  "hsl": {
    "h": 297.955,
    "s": 61.972,
    "l": 27.843
  },
  "oklch": {
    "l": 0.40025,
    "c": 0.15731,
    "h": 326.5
  },
  "luminance": 0.05466
}

Semantic roles & 50–950 ramp

primary

#701B73

secondary

#46A842

accent

#E54348

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F050E

muted

#7E7A7E

Preview Lab

Preview with #701B73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →