#701B31#701B31

#701B31 is a dark, moderate pink. Relative luminance 0.044; OKLCH L 37.0% C 0.119 H 10.0°. Best body text is #FFFFFF at 11.11:1 contrast (WCAG AA passes).

Color values

HEX	#701B31
RGB	rgb(112, 27, 49)
HSL	hsl(344, 61%, 27%)
HSV	hsv(344, 76%, 44%)
CMYK	cmyk(0%, 75.9%, 56.3%, 56.1%)
CIE-LAB	lab(25.11, 38.48, 8.13)
CIE-LCH	lch(25.11, 39.33, 11.93°)
OKLab	oklab(36.96% 0.1167 0.0207)
OKLCH	oklch(36.96% 0.119 10)
XYZ	xyz(7.6291, 4.4514, 3.3626)
Luminance	0.0445 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701B31 #1B705A

analogous

#701B5B #701B31 #70301B

triadic

#701B31 #31701B #1B3170

tetradic

#701B31 #5B701B #1B705A #301B70

square

#701B31 #5B701B #1B705A #301B70

split-complementary

#701B31 #1B7030 #1B5B70

monochromatic

#19060B #3F0F1B #701B31 #A12747 #CF375E

Accessibility & contrast

On white

11.11

#701B31 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.89

#701B31 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701B31

11.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701B31	#FFFFFF	#000000	##FFFFFF
##701B31	1.00	11.11	1.89	11.11
#FFFFFF	11.11	1.00	21.00	1.00
#000000	1.89	21.00	1.00	21.00
##FFFFFF	11.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#303131

Deuteranopia (green-blind)

#46422F

Tritanopia (blue-blind)

#7B0724

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #701b31;
/* rgb */ color: rgb(112, 27, 49);
/* oklch */ color: oklch(37.0% 0.119 10.0);

Tailwind

colors: {
  custom: {
    50: '#9e5f68',
    500: '#701b31',
    950: '#000000',
  },
}

SCSS

$custom: #701b31;
$custom-light: #9e5f68;
$custom-dark: #000000;

JSON

{
  "hex": "#701b31",
  "rgb": {
    "r": 112,
    "g": 27,
    "b": 49
  },
  "hsl": {
    "h": 344.471,
    "s": 61.151,
    "l": 27.255
  },
  "oklch": {
    "l": 0.36958,
    "c": 0.11855,
    "h": 10
  },
  "luminance": 0.0445
}

Semantic roles & 50–950 ramp

primary

#701B31

secondary

#42A58B

accent

#E4BB44

background

#FAF5F6

surface

#F4EAEB

border

#CEC6C6

text

#0F0506

muted

#7F797A

Preview Lab

Preview with #701B31

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →