#701B30#701B30
#701B30 is a dark, moderate red. Relative luminance 0.044; OKLCH L 36.9% C 0.118 H 10.8°. Best body text is #FFFFFF at 11.12:1 contrast (WCAG AA passes).
Color values
| HEX | #701B30 |
|---|---|
| RGB | rgb(112, 27, 48) |
| HSL | hsl(345, 61%, 27%) |
| HSV | hsv(345, 76%, 44%) |
| CMYK | cmyk(0%, 75.9%, 57.1%, 56.1%) |
| CIE-LAB | lab(25.09, 38.39, 8.78) |
| CIE-LCH | lch(25.09, 39.38, 12.88°) |
| OKLab | oklab(36.93% 0.1163 0.0222) |
| OKLCH | oklch(36.93% 0.118 10.8) |
| XYZ | xyz(7.6082, 4.4431, 3.2527) |
| Luminance | 0.0444 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.44
Maroon (survey)
#650021
ΔE00 4.28
Wine
#722F37
ΔE00 4.62
Burgundy (survey)
#610023
ΔE00 4.65
Wine Red
#7B0323
ΔE00 5.17
Red Wine
#8C0034
ΔE00 5.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701B30 #1B705B
analogous
#701B5B #701B30 #70301B
triadic
#701B30 #30701B #1B3070
tetradic
#701B30 #5B701B #1B705B #301B70
square
#701B30 #5B701B #1B705B #301B70
split-complementary
#701B30 #1B7030 #1B5B70
monochromatic
#19060B #3F0F1B #701B30 #A12745 #CF375C
Accessibility & contrast
On white
11.12
#701B30 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.89
#701B30 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701B30
11.12:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701B30 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701B30 | 1.00 | 11.12 | 1.89 | 11.12 |
| #FFFFFF | 11.12 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.89 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.12 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#313030
Deuteranopia (green-blind)
#47422E
Tritanopia (blue-blind)
#7B0624
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #701b30; /* rgb */ color: rgb(112, 27, 48); /* oklch */ color: oklch(36.9% 0.118 10.8);
Tailwind
colors: {
custom: {
50: '#9e5f68',
500: '#701b30',
950: '#000000',
},
}SCSS
$custom: #701b30; $custom-light: #9e5f68; $custom-dark: #000000;
JSON
{
"hex": "#701b30",
"rgb": {
"r": 112,
"g": 27,
"b": 48
},
"hsl": {
"h": 345.176,
"s": 61.151,
"l": 27.255
},
"oklch": {
"l": 0.3693,
"c": 0.11842,
"h": 10.8
},
"luminance": 0.04442
}Semantic roles & 50–950 ramp
primary
#701B30
secondary
#42A58C
accent
#E4BD44
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#0F0506
muted
#7F797A