#701B28#701B28
#701B28 is a dark, moderate red. Relative luminance 0.044; OKLCH L 36.7% C 0.118 H 16.8°. Best body text is #FFFFFF at 11.19:1 contrast (WCAG AA passes).
Color values
| HEX | #701B28 |
|---|---|
| RGB | rgb(112, 27, 40) |
| HSL | hsl(351, 61%, 27%) |
| HSV | hsv(351, 76%, 44%) |
| CMYK | cmyk(0%, 75.9%, 64.3%, 56.1%) |
| CIE-LAB | lab(24.90, 37.77, 13.97) |
| CIE-LCH | lch(24.90, 40.27, 20.30°) |
| OKLab | oklab(36.73% 0.1129 0.034) |
| OKLCH | oklch(36.73% 0.118 16.8) |
| XYZ | xyz(7.4578, 4.3829, 2.4604) |
| Luminance | 0.0438 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 3.35
Claret
#680018
ΔE00 4.26
Bordeaux
#7B002C
ΔE00 4.38
Burgundy
#800020
ΔE00 4.55
Maroon (survey)
#650021
ΔE00 4.57
Wine
#722F37
ΔE00 4.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701B28 #1B7063
analogous
#701B52 #701B28 #70391B
triadic
#701B28 #28701B #1B2870
tetradic
#701B28 #52701B #1B7063 #391B70
square
#701B28 #52701B #1B7063 #391B70
split-complementary
#701B28 #1B7039 #1B5270
monochromatic
#190609 #3F0F16 #701B28 #A1273A #CF374E
Accessibility & contrast
On white
11.19
#701B28 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.88
#701B28 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701B28
11.19:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701B28 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701B28 | 1.00 | 11.19 | 1.88 | 11.19 |
| #FFFFFF | 11.19 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.19 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323028
Deuteranopia (green-blind)
#484226
Tritanopia (blue-blind)
#7B0220
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #701b28; /* rgb */ color: rgb(112, 27, 40); /* oklch */ color: oklch(36.7% 0.118 16.8);
Tailwind
colors: {
custom: {
50: '#9f5f61',
500: '#701b28',
950: '#000000',
},
}SCSS
$custom: #701b28; $custom-light: #9f5f61; $custom-dark: #000000;
JSON
{
"hex": "#701b28",
"rgb": {
"r": 112,
"g": 27,
"b": 40
},
"hsl": {
"h": 350.824,
"s": 61.151,
"l": 27.255
},
"oklch": {
"l": 0.36732,
"c": 0.11787,
"h": 16.8
},
"luminance": 0.04382
}Semantic roles & 50–950 ramp
primary
#701B28
secondary
#42A596
accent
#E4CC44
background
#FAF5F5
surface
#F4EAE9
border
#CEC6C5
text
#100505
muted
#7F7979