#701B27#701B27
#701B27 is a dark, moderate red. Relative luminance 0.044; OKLCH L 36.7% C 0.118 H 17.5°. Best body text is #FFFFFF at 11.20:1 contrast (WCAG AA passes).
Color values
| HEX | #701B27 |
|---|---|
| RGB | rgb(112, 27, 39) |
| HSL | hsl(352, 61%, 27%) |
| HSV | hsv(352, 76%, 44%) |
| CMYK | cmyk(0%, 75.9%, 65.2%, 56.1%) |
| CIE-LAB | lab(24.88, 37.70, 14.62) |
| CIE-LCH | lch(24.88, 40.43, 21.20°) |
| OKLab | oklab(36.71% 0.1124 0.0354) |
| OKLCH | oklch(36.71% 0.118 17.5) |
| XYZ | xyz(7.4410, 4.3762, 2.3719) |
| Luminance | 0.0437 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 3.29
Claret
#680018
ΔE00 4.08
Burgundy
#800020
ΔE00 4.36
Bordeaux
#7B002C
ΔE00 4.66
Maroon (survey)
#650021
ΔE00 4.76
Wine
#722F37
ΔE00 4.77
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701B27 #1B7064
analogous
#701B52 #701B27 #70391B
triadic
#701B27 #27701B #1B2770
tetradic
#701B27 #52701B #1B7064 #391B70
square
#701B27 #52701B #1B7064 #391B70
split-complementary
#701B27 #1B7039 #1B5270
monochromatic
#190609 #3F0F16 #701B27 #A12738 #CF374C
Accessibility & contrast
On white
11.20
#701B27 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.88
#701B27 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701B27
11.20:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701B27 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701B27 | 1.00 | 11.20 | 1.88 | 11.20 |
| #FFFFFF | 11.20 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.20 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323027
Deuteranopia (green-blind)
#484225
Tritanopia (blue-blind)
#7B0220
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #701b27; /* rgb */ color: rgb(112, 27, 39); /* oklch */ color: oklch(36.7% 0.118 17.5);
Tailwind
colors: {
custom: {
50: '#9f5f60',
500: '#701b27',
950: '#000000',
},
}SCSS
$custom: #701b27; $custom-light: #9f5f60; $custom-dark: #000000;
JSON
{
"hex": "#701b27",
"rgb": {
"r": 112,
"g": 27,
"b": 39
},
"hsl": {
"h": 351.529,
"s": 61.151,
"l": 27.255
},
"oklch": {
"l": 0.36709,
"c": 0.11787,
"h": 17.5
},
"luminance": 0.04375
}Semantic roles & 50–950 ramp
primary
#701B27
secondary
#42A597
accent
#E4CE44
background
#FAF5F5
surface
#F4EAE9
border
#CEC6C5
text
#100505
muted
#7F7979