#701AA0#701AA0

#701AA0 is a dark, vivid violet. Relative luminance 0.067; OKLCH L 43.3% C 0.198 H 309.0°. Best body text is #FFFFFF at 8.96:1 contrast (WCAG AA passes).

Color values

HEX	#701AA0
RGB	rgb(112, 26, 160)
HSL	hsl(279, 72%, 36%)
HSV	hsv(279, 84%, 63%)
CMYK	cmyk(30%, 83.8%, 0%, 37.3%)
CIE-LAB	lab(31.17, 56.90, -54.16)
CIE-LCH	lch(31.17, 78.55, 316.42°)
OKLab	oklab(43.26% 0.1247 -0.1539)
OKLCH	oklch(43.26% 0.198 309)
XYZ	xyz(13.3953, 6.7219, 33.8427)
Luminance	0.0672 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701AA0 #4AA01A

analogous

#2D1AA0 #701AA0 #A01A8D

triadic

#701AA0 #A0701A #1AA070

tetradic

#701AA0 #A02D1A #4AA01A #1A8DA0

square

#701AA0 #A02D1A #4AA01A #1A8DA0

split-complementary

#701AA0 #8DA01A #1AA02D

monochromatic

#260937 #4B116B #701AA0 #9523D5 #AF52E3

Accessibility & contrast

On white

8.96

#701AA0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.34

#701AA0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701AA0

8.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701AA0	#FFFFFF	#000000	##FFFFFF
##701AA0	1.00	8.96	2.34	8.96
#FFFFFF	8.96	1.00	21.00	1.00
#000000	2.34	21.00	1.00	21.00
##FFFFFF	8.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0046A3

Deuteranopia (green-blind)

#004A9D

Tritanopia (blue-blind)

#683E5F

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #701aa0;
/* rgb */ color: rgb(112, 26, 160);
/* oklch */ color: oklch(43.3% 0.198 309.0);

Tailwind

colors: {
  custom: {
    50: '#9e63bd',
    500: '#701aa0',
    950: '#000000',
  },
}

SCSS

$custom: #701aa0;
$custom-light: #9e63bd;
$custom-dark: #000000;

JSON

{
  "hex": "#701aa0",
  "rgb": {
    "r": 112,
    "g": 26,
    "b": 160
  },
  "hsl": {
    "h": 278.507,
    "s": 72.043,
    "l": 36.471
  },
  "oklch": {
    "l": 0.43263,
    "c": 0.19812,
    "h": 309
  },
  "luminance": 0.06722
}

Semantic roles & 50–950 ramp

primary

#701AA0

secondary

#7AC550

accent

#EF397A

background

#FAF6FB

surface

#F4EBF7

border

#CEC6D0

text

#0F0612

muted

#7F7A81

Preview Lab

Preview with #701AA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →