#701A97#701A97

#701A97 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.5% C 0.190 H 312.0°. Best body text is #FFFFFF at 9.20:1 contrast (WCAG AA passes).

Color values

HEX	#701A97
RGB	rgb(112, 26, 151)
HSL	hsl(281, 71%, 35%)
HSV	hsv(281, 83%, 59%)
CMYK	cmyk(25.8%, 82.8%, 0%, 40.8%)
CIE-LAB	lab(30.44, 55.00, -49.84)
CIE-LCH	lch(30.44, 74.22, 317.82°)
OKLab	oklab(42.54% 0.127 -0.1413)
OKLCH	oklch(42.54% 0.19 312)
XYZ	xyz(12.6364, 6.4183, 29.8453)
Luminance	0.0642 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701A97 #41971A

analogous

#321A97 #701A97 #971A80

triadic

#701A97 #97701A #1A9770

tetradic

#701A97 #97321A #41971A #1A8097

square

#701A97 #97321A #41971A #1A8097

split-complementary

#701A97 #80971A #1A9732

monochromatic

#23082F #491163 #701A97 #9723CB #B24BE0

Accessibility & contrast

On white

9.20

#701A97 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.28

#701A97 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701A97

9.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701A97	#FFFFFF	#000000	##FFFFFF
##701A97	1.00	9.20	2.28	9.20
#FFFFFF	9.20	1.00	21.00	1.00
#000000	2.28	21.00	1.00	21.00
##FFFFFF	9.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00449A

Deuteranopia (green-blind)

#004995

Tritanopia (blue-blind)

#6B3A5A

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #701a97;
/* rgb */ color: rgb(112, 26, 151);
/* oklch */ color: oklch(42.5% 0.190 312.0);

Tailwind

colors: {
  custom: {
    50: '#9e63b6',
    500: '#701a97',
    950: '#000000',
  },
}

SCSS

$custom: #701a97;
$custom-light: #9e63b6;
$custom-dark: #000000;

JSON

{
  "hex": "#701a97",
  "rgb": {
    "r": 112,
    "g": 26,
    "b": 151
  },
  "hsl": {
    "h": 281.28,
    "s": 70.621,
    "l": 34.706
  },
  "oklch": {
    "l": 0.42536,
    "c": 0.18999,
    "h": 312
  },
  "luminance": 0.06418
}

Semantic roles & 50–950 ramp

primary

#701A97

secondary

#70C24B

accent

#ED3A72

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #701A97

Body copy rendered with the generated semantic roles for this colour.

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