#701A79#701A79

#701A79 is a dark, vivid purple. Relative luminance 0.056; OKLCH L 40.3% C 0.164 H 323.8°. Best body text is #FFFFFF at 9.94:1 contrast (WCAG AA passes).

Color values

HEX	#701A79
RGB	rgb(112, 26, 121)
HSL	hsl(294, 65%, 29%)
HSV	hsv(294, 79%, 47%)
CMYK	cmyk(7.4%, 78.5%, 0%, 52.5%)
CIE-LAB	lab(28.29, 49.04, -34.63)
CIE-LCH	lch(28.29, 60.03, 324.77°)
OKLab	oklab(40.33% 0.1319 -0.0966)
OKLCH	oklch(40.33% 0.164 323.8)
XYZ	xyz(10.5024, 5.5647, 18.6064)
Luminance	0.0556 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701A79 #23791A

analogous

#411A79 #701A79 #791A53

triadic

#701A79 #79701A #1A7970

tetradic

#701A79 #79411A #23791A #1A5379

square

#701A79 #79411A #23791A #1A5379

split-complementary

#701A79 #53791A #1A7941

monochromatic

#170519 #410F47 #701A79 #9F25AB #C639D4

Accessibility & contrast

On white

9.94

#701A79 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.11

#701A79 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701A79

9.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701A79	#FFFFFF	#000000	##FFFFFF
##701A79	1.00	9.94	2.11	9.94
#FFFFFF	9.94	1.00	21.00	1.00
#000000	2.11	21.00	1.00	21.00
##FFFFFF	9.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003C7C

Deuteranopia (green-blind)

#2C4677

Tritanopia (blue-blind)

#722C49

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #701a79;
/* rgb */ color: rgb(112, 26, 121);
/* oklch */ color: oklch(40.3% 0.164 323.8);

Tailwind

colors: {
  custom: {
    50: '#9c61a0',
    500: '#701a79',
    950: '#000000',
  },
}

SCSS

$custom: #701a79;
$custom-light: #9c61a0;
$custom-dark: #000000;

JSON

{
  "hex": "#701a79",
  "rgb": {
    "r": 112,
    "g": 26,
    "b": 121
  },
  "hsl": {
    "h": 294.316,
    "s": 64.626,
    "l": 28.824
  },
  "oklch": {
    "l": 0.40333,
    "c": 0.16352,
    "h": 323.8
  },
  "luminance": 0.05564
}

Semantic roles & 50–950 ramp

primary

#701A79

secondary

#4CAD41

accent

#E84050

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F050F

muted

#7E7A7E

Preview Lab

Preview with #701A79

Body copy rendered with the generated semantic roles for this colour.

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