#701A77#701A77

#701A77 is a dark, vivid purple. Relative luminance 0.055; OKLCH L 40.2% C 0.162 H 324.7°. Best body text is #FFFFFF at 9.99:1 contrast (WCAG AA passes).

Color values

HEX	#701A77
RGB	rgb(112, 26, 119)
HSL	hsl(295, 64%, 28%)
HSV	hsv(295, 78%, 47%)
CMYK	cmyk(5.9%, 78.2%, 0%, 53.3%)
CIE-LAB	lab(28.16, 48.67, -33.57)
CIE-LCH	lch(28.16, 59.12, 325.41°)
OKLab	oklab(40.2% 0.132 -0.0935)
OKLCH	oklch(40.2% 0.162 324.7)
XYZ	xyz(10.3810, 5.5161, 17.9671)
Luminance	0.0551 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701A77 #21771A

analogous

#411A77 #701A77 #771A4F

triadic

#701A77 #77701A #1A7770

tetradic

#701A77 #77411A #21771A #1A4F77

square

#701A77 #77411A #21771A #1A4F77

split-complementary

#701A77 #4F771A #1A7741

monochromatic

#180519 #410F45 #701A77 #9F25A9 #C838D3

Accessibility & contrast

On white

9.99

#701A77 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.10

#701A77 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701A77

9.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701A77	#FFFFFF	#000000	##FFFFFF
##701A77	1.00	9.99	2.10	9.99
#FFFFFF	9.99	1.00	21.00	1.00
#000000	2.10	21.00	1.00	21.00
##FFFFFF	9.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003C7A

Deuteranopia (green-blind)

#2D4675

Tritanopia (blue-blind)

#722B48

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #701a77;
/* rgb */ color: rgb(112, 26, 119);
/* oklch */ color: oklch(40.2% 0.162 324.7);

Tailwind

colors: {
  custom: {
    50: '#9c619f',
    500: '#701a77',
    950: '#000000',
  },
}

SCSS

$custom: #701a77;
$custom-light: #9c619f;
$custom-dark: #000000;

JSON

{
  "hex": "#701a77",
  "rgb": {
    "r": 112,
    "g": 26,
    "b": 119
  },
  "hsl": {
    "h": 295.484,
    "s": 64.138,
    "l": 28.431
  },
  "oklch": {
    "l": 0.402,
    "c": 0.16181,
    "h": 324.7
  },
  "luminance": 0.05515
}

Semantic roles & 50–950 ramp

primary

#701A77

secondary

#49AC41

accent

#E7414D

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F050E

muted

#7E7A7E

Preview Lab

Preview with #701A77

Body copy rendered with the generated semantic roles for this colour.

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