#701A72#701A72

#701A72 is a dark, vivid purple. Relative luminance 0.054; OKLCH L 39.9% C 0.158 H 327.0°. Best body text is #FFFFFF at 10.10:1 contrast (WCAG AA passes).

Color values

HEX	#701A72
RGB	rgb(112, 26, 114)
HSL	hsl(299, 63%, 27%)
HSV	hsv(299, 77%, 45%)
CMYK	cmyk(1.8%, 77.2%, 0%, 55.3%)
CIE-LAB	lab(27.84, 47.76, -30.88)
CIE-LCH	lch(27.84, 56.87, 327.12°)
OKLab	oklab(39.88% 0.1322 -0.0857)
OKLCH	oklch(39.88% 0.158 327)
XYZ	xyz(10.0886, 5.3991, 16.4271)
Luminance	0.0540 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701A72 #1C721A

analogous

#441A72 #701A72 #721A48

triadic

#701A72 #72701A #1A7270

tetradic

#701A72 #72441A #1C721A #1A4872

square

#701A72 #72441A #1C721A #1A4872

split-complementary

#701A72 #48721A #1A7244

monochromatic

#180619 #3F0F40 #701A72 #A125A4 #CD35D1

Accessibility & contrast

On white

10.10

#701A72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.08

#701A72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701A72

10.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701A72	#FFFFFF	#000000	##FFFFFF
##701A72	1.00	10.10	2.08	10.10
#FFFFFF	10.10	1.00	21.00	1.00
#000000	2.08	21.00	1.00	21.00
##FFFFFF	10.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#043B74

Deuteranopia (green-blind)

#304570

Tritanopia (blue-blind)

#732945

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #701a72;
/* rgb */ color: rgb(112, 26, 114);
/* oklch */ color: oklch(39.9% 0.158 327.0);

Tailwind

colors: {
  custom: {
    50: '#9c619b',
    500: '#701a72',
    950: '#000000',
  },
}

SCSS

$custom: #701a72;
$custom-light: #9c619b;
$custom-dark: #000000;

JSON

{
  "hex": "#701a72",
  "rgb": {
    "r": 112,
    "g": 26,
    "b": 114
  },
  "hsl": {
    "h": 298.636,
    "s": 62.857,
    "l": 27.451
  },
  "oklch": {
    "l": 0.39875,
    "c": 0.15758,
    "h": 327
  },
  "luminance": 0.05398
}

Semantic roles & 50–950 ramp

primary

#701A72

secondary

#43A741

accent

#E64246

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F050E

muted

#7E7A7E

Preview Lab

Preview with #701A72

Body copy rendered with the generated semantic roles for this colour.

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