#701A49#701A49
#701A49 is a dark, vivid pink. Relative luminance 0.047; OKLCH L 37.7% C 0.128 H 351.6°. Best body text is #FFFFFF at 10.86:1 contrast (WCAG AA passes).
Color values
| HEX | #701A49 |
|---|---|
| RGB | rgb(112, 26, 73) |
| HSL | hsl(327, 62%, 27%) |
| HSV | hsv(327, 77%, 44%) |
| CMYK | cmyk(0%, 76.8%, 34.8%, 56.1%) |
| CIE-LAB | lab(25.76, 41.42, -7.23) |
| CIE-LCH | lch(25.76, 42.05, 350.11°) |
| OKLab | oklab(37.69% 0.1268 -0.0187) |
| OKLCH | oklch(37.69% 0.128 351.6) |
| XYZ | xyz(8.2546, 4.6655, 6.7679) |
| Luminance | 0.0466 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 3.39
Red Purple
#820747
ΔE00 4.30
Merlot
#730039
ΔE00 4.80
Wine (survey)
#80013F
ΔE00 5.46
Plum (survey)
#580F41
ΔE00 5.64
Rich Purple
#720058
ΔE00 5.83
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701A49 #1A7041
analogous
#6C1A70 #701A49 #701A1E
triadic
#701A49 #49701A #1A4970
tetradic
#701A49 #706C1A #1A7041 #1A1E70
square
#701A49 #706C1A #1A7041 #1A1E70
split-complementary
#701A49 #1E701A #1A706C
monochromatic
#190610 #3E0E29 #701A49 #A22669 #D03489
Accessibility & contrast
On white
10.86
#701A49 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.93
#701A49 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701A49
10.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701A49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701A49 | 1.00 | 10.86 | 1.93 | 10.86 |
| #FFFFFF | 10.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.93 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#29334A
Deuteranopia (green-blind)
#414347
Tritanopia (blue-blind)
#79132F
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #701a49; /* rgb */ color: rgb(112, 26, 73); /* oklch */ color: oklch(37.7% 0.128 351.6);
Tailwind
colors: {
custom: {
50: '#9d5f7b',
500: '#701a49',
950: '#000000',
},
}SCSS
$custom: #701a49; $custom-light: #9d5f7b; $custom-dark: #000000;
JSON
{
"hex": "#701a49",
"rgb": {
"r": 112,
"g": 26,
"b": 73
},
"hsl": {
"h": 327.209,
"s": 62.319,
"l": 27.059
},
"oklch": {
"l": 0.37692,
"c": 0.12814,
"h": 351.6
},
"luminance": 0.04665
}Semantic roles & 50–950 ramp
primary
#701A49
secondary
#41A56E
accent
#E58C42
background
#FAF5F7
surface
#F3EAEE
border
#CDC6C9
text
#0F0509
muted
#7F797B