#70196B#70196B

#70196B is a dark, vivid purple. Relative luminance 0.052; OKLCH L 39.4% C 0.153 H 330.6°. Best body text is #FFFFFF at 10.29:1 contrast (WCAG AA passes).

Color values

HEX	#70196B
RGB	rgb(112, 25, 107)
HSL	hsl(303, 64%, 27%)
HSV	hsv(303, 78%, 44%)
CMYK	cmyk(0%, 77.7%, 4.5%, 56.1%)
CIE-LAB	lab(27.30, 46.87, -27.24)
CIE-LCH	lch(27.30, 54.21, 329.84°)
OKLab	oklab(39.35% 0.1332 -0.0751)
OKLCH	oklch(39.35% 0.153 330.6)
XYZ	xyz(9.6835, 5.2023, 14.4012)
Luminance	0.0520 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#70196B #19701E

analogous

#4A1970 #70196B #701940

triadic

#70196B #6B7019 #196B70

tetradic

#70196B #704A19 #19701E #194070

square

#70196B #704A19 #19701E #194070

split-complementary

#70196B #407019 #19704A

monochromatic

#190618 #3E0E3B #70196B #A2249B #D132C8

Accessibility & contrast

On white

10.29

#70196B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.04

#70196B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #70196B

10.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##70196B	#FFFFFF	#000000	##FFFFFF
##70196B	1.00	10.29	2.04	10.29
#FFFFFF	10.29	1.00	21.00	1.00
#000000	2.04	21.00	1.00	21.00
##FFFFFF	10.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0F396D

Deuteranopia (green-blind)

#344569

Tritanopia (blue-blind)

#752441

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #70196b;
/* rgb */ color: rgb(112, 25, 107);
/* oklch */ color: oklch(39.4% 0.153 330.6);

Tailwind

colors: {
  custom: {
    50: '#9c6096',
    500: '#70196b',
    950: '#000000',
  },
}

SCSS

$custom: #70196b;
$custom-light: #9c6096;
$custom-dark: #000000;

JSON

{
  "hex": "#70196b",
  "rgb": {
    "r": 112,
    "g": 25,
    "b": 107
  },
  "hsl": {
    "h": 303.448,
    "s": 63.504,
    "l": 26.863
  },
  "oklch": {
    "l": 0.39353,
    "c": 0.15295,
    "h": 330.6
  },
  "luminance": 0.05202
}

Semantic roles & 50–950 ramp

primary

#70196B

secondary

#40A545

accent

#E74B41

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F050D

muted

#7E7A7E

Preview Lab

Preview with #70196B

Body copy rendered with the generated semantic roles for this colour.

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