#70196A#70196A

#70196A is a dark, vivid purple. Relative luminance 0.052; OKLCH L 39.3% C 0.152 H 331.1°. Best body text is #FFFFFF at 10.31:1 contrast (WCAG AA passes).

Color values

HEX#70196A
RGBrgb(112, 25, 106)
HSLhsl(304, 64%, 27%)
HSVhsv(304, 78%, 44%)
CMYKcmyk(0%, 77.7%, 5.4%, 56.1%)
CIE-LABlab(27.25, 46.70, -26.69)
CIE-LCHlch(27.25, 53.79, 330.26°)
OKLaboklab(39.29% 0.1332 -0.0735)
OKLCHoklch(39.29% 0.152 331.1)
XYZxyz(9.6312, 5.1814, 14.1257)
Luminance0.0518 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#70196A #19701F
analogous
#4B1970 #70196A #70193F
triadic
#70196A #6A7019 #196A70
tetradic
#70196A #704B19 #19701F #193F70
square
#70196A #704B19 #19701F #193F70
split-complementary
#70196A #3F7019 #19704B
monochromatic
#190618 #3E0E3B #70196A #A22499 #D132C6

Accessibility & contrast

On white

10.31
#70196A on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.04
#70196A on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #70196A
10.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##70196A#FFFFFF#000000##FFFFFF
##70196A1.0010.312.0410.31
#FFFFFF10.311.0021.001.00
#0000002.0421.001.0021.00
##FFFFFF10.311.0021.001.00

Color blindness preview

Protanopia (red-blind)
#10396C
Deuteranopia (green-blind)
#354568
Tritanopia (blue-blind)
#752440
Achromatopsia (no color)
#404040

Design tokens & code

CSS
--color: #70196a;
/* rgb */ color: rgb(112, 25, 106);
/* oklch */ color: oklch(39.3% 0.152 331.1);
Tailwind
colors: {
  custom: {
    50: '#9c6095',
    500: '#70196a',
    950: '#000000',
  },
}
SCSS
$custom: #70196a;
$custom-light: #9c6095;
$custom-dark: #000000;
JSON
{
  "hex": "#70196a",
  "rgb": {
    "r": 112,
    "g": 25,
    "b": 106
  },
  "hsl": {
    "h": 304.138,
    "s": 63.504,
    "l": 26.863
  },
  "oklch": {
    "l": 0.39293,
    "c": 0.15214,
    "h": 331.1
  },
  "luminance": 0.05181
}

Semantic roles & 50–950 ramp

primary
#70196A
secondary
#40A547
accent
#E74D41
background
#F9F6F9
surface
#F2EBF1
border
#CCC6CB
text
#0F050D
muted
#7E7A7E

Preview Lab

Preview with #70196A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#70196A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva