#696DA8#696DA8

#696DA8 is a mid, moderate blue. Relative luminance 0.168; OKLCH L 55.6% C 0.091 H 280.0°. Best body text is #FFFFFF at 4.82:1 contrast (WCAG AA passes).

Color values

HEX	#696DA8
RGB	rgb(105, 109, 168)
HSL	hsl(236, 27%, 54%)
HSV	hsv(236, 38%, 66%)
CMYK	cmyk(37.5%, 35.1%, 0%, 34.1%)
CIE-LAB	lab(47.97, 13.32, -32.12)
CIE-LCH	lch(47.97, 34.78, 292.53°)
OKLab	oklab(55.64% 0.0159 -0.0899)
OKLCH	oklch(55.64% 0.091 280)
XYZ	xyz(18.3602, 16.7670, 39.3072)
Luminance	0.1677 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#696DA8 #A8A469

analogous

#698CA8 #696DA8 #8469A8

triadic

#696DA8 #A8696D #6DA869

tetradic

#696DA8 #A8698C #A8A469 #69A884

square

#696DA8 #A8698C #A8A469 #69A884

split-complementary

#696DA8 #A88469 #8CA869

monochromatic

#373A5F #4E5186 #696DA8 #9093BE #B6B8D5

Accessibility & contrast

On white

4.82

#696DA8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.35

#696DA8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #696DA8

4.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##696DA8	#FFFFFF	#000000	##FFFFFF
##696DA8	1.00	4.82	4.35	4.82
#FFFFFF	4.82	1.00	21.00	1.00
#000000	4.35	21.00	1.00	21.00
##FFFFFF	4.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A74AA

Deuteranopia (green-blind)

#5770A7

Tritanopia (blue-blind)

#577883

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #696da8;
/* rgb */ color: rgb(105, 109, 168);
/* oklch */ color: oklch(55.6% 0.091 280.0);

Tailwind

colors: {
  custom: {
    50: '#9696c2',
    500: '#696da8',
    950: '#000000',
  },
}

SCSS

$custom: #696da8;
$custom-light: #9696c2;
$custom-dark: #000000;

JSON

{
  "hex": "#696da8",
  "rgb": {
    "r": 105,
    "g": 109,
    "b": 168
  },
  "hsl": {
    "h": 236.19,
    "s": 26.582,
    "l": 53.529
  },
  "oklch": {
    "l": 0.55643,
    "c": 0.09127,
    "h": 280
  },
  "luminance": 0.16768
}

Semantic roles & 50–950 ramp

primary

#696DA8

secondary

#C4C2A9

accent

#BD65C3

background

#F9F9FB

surface

#F2F2F7

border

#CCCCD0

text

#0D0D12

muted

#7E7E81

Preview Lab

Preview with #696DA8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →