#696CB1#696CB1

#696CB1 is a mid, moderate blue. Relative luminance 0.169; OKLCH L 55.9% C 0.106 H 280.5°. Best body text is #FFFFFF at 4.79:1 contrast (WCAG AA passes).

Color values

HEX	#696CB1
RGB	rgb(105, 108, 177)
HSL	hsl(238, 32%, 55%)
HSV	hsv(238, 41%, 69%)
CMYK	cmyk(40.7%, 39%, 0%, 30.6%)
CIE-LAB	lab(48.14, 16.53, -37.11)
CIE-LCH	lch(48.14, 40.62, 294.01°)
OKLab	oklab(55.92% 0.0193 -0.1043)
OKLCH	oklch(55.92% 0.106 280.5)
XYZ	xyz(19.1218, 16.9019, 43.8413)
Luminance	0.1690 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#696CB1 #B1AE69

analogous

#6990B1 #696CB1 #8A69B1

triadic

#696CB1 #B1696C #6CB169

tetradic

#696CB1 #B16990 #B1AE69 #69B18A

square

#696CB1 #B16990 #B1AE69 #69B18A

split-complementary

#696CB1 #B18A69 #90B169

monochromatic

#373969 #4C4E91 #696CB1 #9193C6 #BABBDB

Accessibility & contrast

On white

4.79

#696CB1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.38

#696CB1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #696CB1

4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##696CB1	#FFFFFF	#000000	##FFFFFF
##696CB1	1.00	4.79	4.38	4.79
#FFFFFF	4.79	1.00	21.00	1.00
#000000	4.38	21.00	1.00	21.00
##FFFFFF	4.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5475B4

Deuteranopia (green-blind)

#5070AF

Tritanopia (blue-blind)

#537A86

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #696cb1;
/* rgb */ color: rgb(105, 108, 177);
/* oklch */ color: oklch(55.9% 0.106 280.5);

Tailwind

colors: {
  custom: {
    50: '#9796c8',
    500: '#696cb1',
    950: '#000000',
  },
}

SCSS

$custom: #696cb1;
$custom-light: #9796c8;
$custom-dark: #000000;

JSON

{
  "hex": "#696cb1",
  "rgb": {
    "r": 105,
    "g": 108,
    "b": 177
  },
  "hsl": {
    "h": 237.5,
    "s": 31.579,
    "l": 55.294
  },
  "oklch": {
    "l": 0.55919,
    "c": 0.10612,
    "h": 280.5
  },
  "luminance": 0.16903
}

Semantic roles & 50–950 ramp

primary

#696CB1

secondary

#CAC9AC

accent

#C360C8

background

#F9F9FC

surface

#F2F1F8

border

#CCCBD1

text

#0E0D13

muted

#7E7E82

Preview Lab

Preview with #696CB1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →