#696BAD#696BAD

#696BAD is a mid, moderate blue. Relative luminance 0.165; OKLCH L 55.5% C 0.102 H 281.2°. Best body text is #FFFFFF at 4.88:1 contrast (WCAG AA passes).

Color values

HEX	#696BAD
RGB	rgb(105, 107, 173)
HSL	hsl(238, 29%, 55%)
HSV	hsv(238, 39%, 68%)
CMYK	cmyk(39.3%, 38.2%, 0%, 32.2%)
CIE-LAB	lab(47.67, 15.98, -35.51)
CIE-LCH	lch(47.67, 38.94, 294.23°)
OKLab	oklab(55.5% 0.0198 -0.0997)
OKLCH	oklch(55.5% 0.102 281.2)
XYZ	xyz(18.6241, 16.5351, 41.7374)
Luminance	0.1654 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#696BAD #ADAB69

analogous

#698DAD #696BAD #8969AD

triadic

#696BAD #AD696B #6BAD69

tetradic

#696BAD #AD698D #ADAB69 #69AD89

square

#696BAD #AD698D #ADAB69 #69AD89

split-complementary

#696BAD #AD8969 #8DAD69

monochromatic

#373865 #4D4E8C #696BAD #9192C3 #B8B9D8

Accessibility & contrast

On white

4.88

#696BAD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.31

#696BAD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #696BAD

4.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##696BAD	#FFFFFF	#000000	##FFFFFF
##696BAD	1.00	4.88	4.31	4.88
#FFFFFF	4.88	1.00	21.00	1.00
#000000	4.31	21.00	1.00	21.00
##FFFFFF	4.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5574B0

Deuteranopia (green-blind)

#516FAB

Tritanopia (blue-blind)

#557884

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #696bad;
/* rgb */ color: rgb(105, 107, 173);
/* oklch */ color: oklch(55.5% 0.102 281.2);

Tailwind

colors: {
  custom: {
    50: '#9795c6',
    500: '#696bad',
    950: '#000000',
  },
}

SCSS

$custom: #696bad;
$custom-light: #9795c6;
$custom-dark: #000000;

JSON

{
  "hex": "#696bad",
  "rgb": {
    "r": 105,
    "g": 107,
    "b": 173
  },
  "hsl": {
    "h": 238.235,
    "s": 29.31,
    "l": 54.51
  },
  "oklch": {
    "l": 0.55495,
    "c": 0.10165,
    "h": 281.2
  },
  "luminance": 0.16536
}

Semantic roles & 50–950 ramp

primary

#696BAD

secondary

#C7C6AB

accent

#C362C6

background

#F9F9FC

surface

#F2F1F8

border

#CCCBD1

text

#0E0D13

muted

#7E7E82

Preview Lab

Preview with #696BAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →